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Critical Mass // digital experience design agency
Product, Full Time    New York    Posted: Monday, September 27, 2021
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The Junior Product Specialist is responsible for helping to strengthen our concepts, tactics, & assets by providing insights into the Automotive industry. The Junior Product Specialists goal is to support the team with product & brand knowledge, acting as a reliable source for questions, feedback, validation, & approvals. When performed successfully, this role ensures we produce the highest quality work possible by reducing the number of product-related mistakes & increasing overall team competency.

You will:

  • Develops & maintains expertise on all aspects of our clients product as well as general brand information, marketing & customer base
  • Researches future model developments & brand extensions of both our client & their direct competitors
  • Researches & understands trends in the automotive industry
  • Develops & maintains current & historical product knowledge of North American models & how they differ from European models
  • Research top competitors to understand trends & inform future decisions
  • Develops & maintains a full vocabulary on product & vehicle technology
  • Creates, maintains & communicates knowledge documentation, product documentation for account team & project stakeholders
  • Provides training, educational seminars & other product review sessions for members of the account team as needed by Quality Assurance & other departments
  • Acts as a Quality Assurance resource during model-year for all product related changes
  • Reviews artwork & copy for product accuracy
  • Reviews model specifications & features for product accuracy
  • Effectively writes technical & product content as required. Helps direct copy writers with regards to any product related copy
  • Participates in updates with UX, enhancement strategy & other projects that benefit from a strong understanding of the clients product
  • Effectively develops relationships with the client & associated marketing agencies in order to share product information & understand marketing needs

You have:

  • Experience in the automotive industry.
  • An understanding of marketing, digital, & strategy. 
  • The ability to collaborate with multiple disciplines & a proven track record of doing so. 
  • Exceptional attention to detail.
  • Proven yourself a  multitasker by taking on different projects simultaneously. 
  • A commitment to product accuracy. 
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