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What is BlockFi?

BlockFis mission is to provide liquidity, transparency & efficiency to digital financial markets by creating products that meet the needs of consumers & corporations across the globe. We build bridges between traditional finance & digital markets that enable growth for all participants.

Were a team of builders & strivers, proud to champion financial inclusivity & offer economic opportunities around the globe. We provide the same inclusivity to our team members. BlockFi is a place where diversity is celebrated, individuality is recognized, & every single team member is valued. We are changing the status quo to be the first financial company that people love, & we rely on our people to make it happen! 

BlockFi is looking for a Social Media & Community Associate to join our growing team! 

About Your Team

As a member of the creative team, the Social Media & Community Associate owns management & growth of our social communities. You will be responsible for sourcing, producing, curating, scheduling, & tracking social media content across all platforms & serving as a liaison between BlockFi & our brand community. You'll collaborate cross-functionally to bring compelling narratives & educational material to followers & influencers across social channels. Were looking for a crypto enthusiast who thrives in a fast-paced environment with a proven track record of success growing social media for a brand. Also, someone whos good at tweeting.

Your Mission

The ideal candidate will have the following experiences & abilities:

  • Create & manage a social media calendar with a large focus on Twitter, Reddit, Facebook, & LinkedIn
  • Build & maintain a brand community by proactively engaging with audience across platforms
  • Deliver on the social media strategy & execute across all BlockFi managed social media channels
  • Collaborate with internal & external stakeholders to develop omnichannel content that nurtures leads, increases engagement, & ultimately drives user growth
  • Uphold BlockFi social voice consistently across all channels
  • Create & drive campaign strategies to increase social engagement
  • Source potential partnerships to drive brand awareness & reach
  • Monitor, research, & stay ahead of industry developments, creative trends, culturally relevant moments, & emerging conversations to push our social media efforts forward & stay top of mind
  • Define metrics & KPIs to measure the success & impact of our efforts across channels
  • Manage data analysis, reporting, & third-party tools associated with our social channels

Your Expertise 

  •  A BA/BS degree or equivalent practical experience
  • Deep knowledge of the social media and cryptocurrency space 
  • At least 2+ years of social media and/or community management experience
  • Comfortable working in a fast-paced startup environment
  • A passion for educating users about financial products & services
  • Demonstrated ability to create & deliver engaging social media content 
  • Experience with social media technologies 
  • Strong organization skills & attention to detail
  • Extraordinary written & verbal communication
  • Knack for distilling complex topics into succinct, jargon-free messaging (that people want to share!) 
  • Ingrained in pop culture & the latest trends
  • Ability to interpret data using analytics & reporting tools to measure & turn into actionable insights to optimize content performance
  • Bonus points: A sense of humor & quick with it 

Your Perks:

  • Competitive salary because we value your experience & expertise
  • Unlimited vacation / sick days because everyone deserves time for R&R
  • Employer contribution towards health coverage (including vision & dental) because your physical health & well-being is important to us 
  • Various fringe benefits such as 401k, Parental Leave, FSA/HSA, & Employee Assistance Programs because health coverage is more than just choosing your yearly plan 
  • Flexible work environment because we are a geographically dispersed team & we believe in balance
  • Pet insurance because all of your beloved family members should have coverage too
  • Weekly lunch stipend because there is such a thing as a free lunch! 
  • A close-knit team of enthusiastic, collegial & driven people to work alongside in a highly meritocratic environment because teamwork makes the dreamwork

Why BlockFi?

BlockFi has experienced incredible growth since our launch in August 2017. Our client base has grown to more than 225,000 (and counting), & the company now boasts more than $15 billion in assets on our platform. We recently completed a Series D funding round placing the company's valuation at $3 billion, & our team now has more than 500 people worldwide. We have established ourselves as a crypto market leader, & as we expand our product suite & geographic footprint, we expect our addressable market to grow exponentially.

BlockFi's leadership team has decades of experience in the traditional financial services & banking world, & we take a conservative approach to regulation that will position us well for sustainable long-term growth & expansion.

Our team is comprised of highly motivated professionals from diverse backgrounds. We are aiming to become the leading lender in crypto & are poised to redefine the global financial ecosystem for the better. In addition:

  • BlockFi is one of the first companies to ever offer crypto-backed loans & the only company whose founding team has an institutional understanding of the debt capital markets & regulatory landscape in the U.S.
  • $100 MM of Series A, B, & C funding led by Valar Ventures with participation from Susquehanna, Winklevoss Capital, Fidelity, Galaxy Digital, Akuna Capital, & Morgan Creek
  • $350 MM of Series D funding led by Bain Capital Ventures, partners of DST Global, Pomp Investments & Tiger Global
  • We are moving quickly & have already deployed substantial capital into the space, proving our ability to execute & capture customer demand
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