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Peloton // connected indoor fitness cycles
Product, Full Time    New York City    Posted: Thursday, November 19, 2020
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The Director of Product Marketing Partnerships & Digital Distribution will be responsible for forming strategic deals & managing key relationships with major content & technology platforms, OEMs & other industry partners who will unlock audience & new revenue opportunities.  You will identify & model out opportunities based on industry trends & key areas of alignment between Peloton & 3rd parties, negotiate contracts, & be the point person for key relationships with leading consumer technology, media conglomerates, device manufacturers, & more.


  • Lead development of Pelotons Digital Membership & App distribution strategy.  Evaluate opportunities to partner with 3rd party platforms such as Connected & Smart TVs, & other platforms in the US & our international markets
  • Lead creation of financial models & forecasts in partnership with our Finance team
  • Lead negotiation of key multi-million dollar deals that deliver on business objectives including scaling audience acquisition at smart economics 
  • Partner with our Revenue/ Acquisition, Brand Marketing, Strategy, International & other internal teams to represent Peloton products in multi-platform corporate partnerships
  • Act as the primary contact for platform partners such as Apple, Google, Amazon, Samsung, Roku, among others
  • Ensure success of complex multi-stage initiatives by quarterbacking deal implementation, bringing together several departments, communicating KPIs & other requirements, & managing stakeholder expectations
  • Act as point of contact with business partners in key categories to build positive relationships & further develop/ expand on opportunities 
  • Develop presentations, post-mortems,and other reporting to Peloton executives & the Board of Directors to help drive key decisions & evaluate KPIs
  • Actively pursue & evaluate innovative opportunities that drive the brand & business forward & help maintain Pelotons cutting edge reputation


  • The ideal candidate will be a great collaborator, negotiator, & communicator & be able to effectively manage indirect resources via influence 
  • 10+ of years of experience in Media & or Technology
  • 10+ of years of experience in Business Development and/or Content Distribution 
  • Undergraduate degree required. MBA a plus.
  • Excellent ability to build models/ forecasts, track budgets & KPIs
  • Excellent written, verbal & interpersonal skills - great relationship manager
  • Solid understanding of the media distribution landscape including experience in working with OTT platforms
  • A natural leader who can effectively build a team & develop talent
  • Strong analytical skills, including ability to evaluate ROI opportunities w/ market sizing & other strategic & financial criteria
  • Ability to work independently to take meetings, field opportunities, develop contacts, etc..

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