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Harrys // DTC brand for shaving products
Product, Full Time    New York City    Posted: Tuesday, July 19, 2022
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What is Cat Person?

Cat Person is a new DTC (direct-to-consumer) brand shaking up the $75B pet industry by bringing respect, love & innovation to a long overlooked & underserved category: cat care. We started Cat Person because we saw a real need: thoughtfully designed food & goods made just for cats & the people who love them.

Launched in March 2020, & born out of Harrys Labs, the innovation arm of Harry's, Cat Person offers a line of essentials to help cat parents better care for their cats, including food, treats, furniture & toys. A design-forward brand, we consider both the cats & the cat persons needs in everything we make & do. Its all part of our mission: to make life with cats even more awesome than it already is.

Though small, our vision is grand. We arent just here to revolutionize cat care for the millions of cat parents in the US; were redefining what it means to be a cat person in culture today. Every role at Cat Person plays a part in redefining cat persons for the modern era.

About the Role:

The Director of Digital Product will drive the product vision & roadmap to make Cat Person a leader in online pet care.  This role will be responsible for our ecommerce site & the collaborative technical, creative, design & data work that goes along with making it a success.  Youll find & chase down opportunities to drive users to our website & maximize their experience through a customer-centric lens.  In doing so, youll build & manage a team of individuals in product management, engineering, email & design.  Additionally, this highly cross-functional role will work closely with leaders from across the organization, including Brand, Creative, Growth, Operations & Customer Experience.  

What Youll Accomplish:

  • Define & own the product vision & roadmap to hit company goals & objectives, with a focus on driving improved conversion & retention
  • Lead the optimization & expansion of our site, with new features, designs & product launches that produce a best-in-class customer experience
  • Own the overall customer journey across the website & email channels ensuring its cohesive & performant towards company goals & objectives.
  • Build & develop a highly motivated team of product managers, designers & engineers to ensure motivation, accountability & cohesion of efforts
  • Own the definition, development & implementation of product features -  lead requirements discovery, solution design, user story writing, managing backlog & sprint plans across engineering & product design resources, & user acceptance testing
  • Partner with leaders in brand, creative, growth, operations & customer experience to align the product roadmap & prioritization with commercial activities
  • Lead ecommerce analytics - create & track KPIs, monitor the success of new features, & use data to help drive insights into what to build next.
  • Conduct user research & usability studies to identify opportunities for new & existing features & improved functionality
  • Manage relationships with third party partnerships powering the Cat Person website

This should describe you:

  • 6+ years experience working on ecommerce digital product across engineering, design & product teams, ideally at a B2C company.  Bonus for experience with digitally native, direct to consumer brands, especially subscription businesses
  • Experience creating detailed requirements, producing wireframes, leading prototype development & developing user stories
  • Deep knowledge of agile methodologies
  • Technical fluency, understand architectures, UI, back-end, & work with the engineering team to understand when to make a technical trade-off; possesses an understanding of modern software engineering principles
  • Experience working on Shopify or another large-scale ecommerce platform; experience with Recharge a plus
  • Self-motivated & impact-oriented with a bias for action & passion for rolling up their sleeves
  • Customer-centric & data-driven decision maker, with a deep understanding of A/B testing tools & techniques, BI platforms & web event tracking
  • Strong leader & coach. Able to grow & develop a team a strong team across UX/UI Design, Product, Email & Engineering
  • Experience with fast-paced or high growth environments
  • Strong communication, teamwork, problem-solving & interpersonal skills with a proven ability to influence across functions & levels.
  • Passion for cats and/or animals a plus

About Cat Person: 

Cat Person is a new brand committed to strengthening the relationship between cats & cat persons by delivering cat care essentials - including food, treats & products - that are specially made for the unique needs of cats, & thoughtfully designed for their people. By putting modern feline lovers at the center of their research, design, & marketing processes, Cat Person is prioritizing the unmet needs of this fragmented, $75 billion pet market & flipping the script on the stereotype about cat owners. The company was founded by a small team of passionate cat people & launched in March 2020. Today, it is part of the Harry's family of brands.

Cat Person & Harrys are committed to bringing together individuals from different backgrounds & perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, & do great work together.

Cat Person is an Equal Opportunity Employer, providing equal employment & advancement opportunities to all individuals. We recruit, hire & promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth & related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture & protective hairstyles or any other status protected under applicable federal, state & local laws. Cat Persons commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline & access to benefits & training.

We respect the laws enforced by the EEOC & are dedicated to going above & beyond in fostering diversity across our company.

This role can be done remotely, however there may be location constraints based on where Harry's is registered & able to employ individuals. Please work with your recruiter & your Hiring Manager to understand any location constraints. We are authorized & able to employ individuals in many, but not all states. If you are not located in or able to work from a state where we are registered or able to employ individuals, you will not be eligible for employment. Please speak with your recruiter to learn more. #BI-Remote

#LI-HS1 #LI-Remote #BI-Remote

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