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Maven // health & wellness clinic for women
Marketing, Full Time    New York City    Posted: Wednesday, September 22, 2021
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Content Marketing Manager, Enrollment

Maven is the largest virtual clinic for women's & family health, offering continuous, holistic care for fertility, pregnancy & parenting. Mavens award-winning digital programs are trusted by leading employers & health plans to reduce costs & drive better health outcomes for both parents & children. Founded in 2014 by CEO Kate Ryder, Maven has supported more than 10 million women & families to date. Maven has raised more than $200 million in funding from leading investors including Sequoia, Oak HC/FT, Dragoneer Investment Group & Lux Capital. 

Recent awards include:

  • FORTUNE Best Place to Work in Health Care (2021)
  • FORTUNE Best Place to Work in New York (2021)
  • PARENTS@WORK Best Places to Work for Parents (2021)
  • ROCK HEALTH Disruptive Founder of the Year (2021)
  • GREAT PLACE TO WORK Certified (2021)
  • FAST COMPANY #1 Most Innovative Company in Health (2020)
  • CB INSIGHTS Digital Health 150 (2020)
  • INTERBRAND Breakthrough Brand (2020) 

Were looking for a Content Marketing Manager, Enrollment, to join our Marketing team, reporting to the Senior Director of Content Marketing. You are an experienced content marketer who is looking to bring your passion for womens & family health to work!

As a  Content Marketing Manager, Enrollment, at Maven, you will: 

  • Partner with Maven Enrollment Marketing & Client Success teams to understand the communications needs & opportunities of employers & health plans to reach their employees & members, respectively
  • Develop & execute content strategies/campaigns to drive member enrollment in Maven at all stages of the family-building journey
  • Develop & maintain the editorial calendar for enrollment marketing content
  • Create enrollment content, including webinar programming, newsletter content, HR toolkits, blogs, web content & member-facing material where appropriate, e.g., postcards, posters, emails, etc., to acquire members
  • Partner with Maven design team to ensure compelling format & timely delivery of content
  • Partner with Enrollment Marketing to continuously improve enrollment content & its effectiveness based on measurement of marketing activity
  • Work within the boundaries of Mavens brand voice while creating dynamic content that tells Mavens stories & engages key audiences

Were looking for you to bring:  Hiring Manager to fill in key essential  qualifications for the role. Focus on the background & experience that you need someone to bring to this role & your team. 

  • 4 years of relevant editorial & event programming experience 
  • Healthcare, HR benefits or B2B2C marketing experience necessary 
  • Passion for writing & editing 
  • Experience designing content campaigns (strategy, measurement, content calendar, etc.)
  • Proven cross-team collaboration success

Helpful experiences & skills (if you dont have them, you can learn them with us!): HM to fill in nice-to-have experiences, skills, certifications for the candidate

  • HR benefits marketing
  • Content performance analysis
  • Basic graphic design skills

At Maven we believe that a diverse set of backgrounds & experiences enrich our teams & allow us to achieve above & beyond our goals. If you do not have experience in all of the areas detailed above, we hope that you will share your unique background with us in your application & how it can be additive to our teams.  

Benefits & Perks: 

Maven employees are united in their quest to improve the health & well-being of women & their families in our community. We seek to empower all of our team members to fulfill that mission & reach their full potential regardless of function, geography or experience level. Thats why we invest in our employees, who are our most important asset in achieving our mission. To that end, we offer:

  • Choice of great medical, dental, & vision insurance plan options, including a plan for which the premium for Mavens is 100% covered by Maven
  • Access to the Maven platform service & free Maven appointments for Mavens & generous credits for family & friends
  • Free One Medical membership
  • 401(k) match
  • Unlimited paid time off
  • Monthly stipend for your choice of wellness benefits
  • Weekly stipend for a *free* lunch
  • One-time stipend to enhance your work from home experience (We will be working remotely until sometime next year!)
  • A variety of virtual team events such as musical performances, game nights & happy hours
  • 12 weeks parental leave & 2 weeks flexible time upon return
  • Annual professional development stipend
  • 1 month paid sabbatical after 5 years

Maven is an equal opportunity employer. We celebrate diversity & are committed to creating an inclusive environment for all employees. Please note that Maven Clinic interview requests & job offers only originate from an email address (e.g Maven Clinic will also never ask for bank account information (routing, account numbers), social security numbers, passwords or any other sensitive information to be delivered over email, or phone. If you receive a scam issue or a security issue involving Maven Clinic please notify us at:

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