Events  Classes  Jobs 
    Sign in  
 
 
Acquia // youth culture e-commerce & content platform
 
Marketing, Full Time    Paris, France    Posted: Friday, September 27, 2019
 
   
 
Apply To Job
 
 
JOB DETAILS
 

Acquia, is transforming the digital strategies of companies all over the world with our open cloud platform. We are passionate & relentlessly committed to helping our clients create digital experiences that are more relevant, personalised, & built for a fast-changing, always-connected, mobile-first world. Headquartered in Boston with our EMEA Head office in Reading, UK & further European offices in Paris, Munich & Ghent, we have been named as one of the worlds fastest growing software companies & have been rated a leader by the analyst community.

Responsibilities:

We are seeking an experienced Field Marketing Manager to support our French sales region. As the Field Marketing Manager, you will be part of an entrepreneurial team in a rapidly growing business with your role in marketing focused on driving enterprise pipeline growth. Responsibilities include, but are not limited to, development of field marketing strategies & plans, event management & execution, partner co-marketing, pipeline acceleration initiatives, & adaptation of lead generation campaigns targeted at the Enterprise. The ideal candidate will be a self-starter with the ability to produce high-quality results. Proficiency in effective cross-functional communication coupled with a results-oriented mindset is key. Candidate must also be flexible & have the ability to thrive in a fast-paced environment & able to handle multiple projects with tight deadlines. A strong B2B marketing background in IT with a focus on measurement & accountability are key success factors.

Requirements:

  • Shape overall marketing strategy to deliver leads & accelerate pipeline growth targeted at the Enterprise
  • Drive new & creative lead generation activities including events, direct marketing, webinars, collateral & customer case studies
  • Develop account based marketing plans leveraging market & customer data & analytics to identify, who to target, where & how
  • Collaborate closely with channel team to integrate partners into field marketing opportunities.
  • Track & analyse the effectiveness of our marketing campaigns to determine ROI & prioritise resources
  • Oversee budget, metrics & marketing spend ROI

Skills & Attributes:

  • Experience in a digitally-led B2B marketing role
  • Experience in developing marketing programs for enterprise targets
  • Ability to demonstrate marketing impact on bookings via account based marketing plans
  • Prior experience in high technology/enterprise software in a field marketing role is required
  • Ability to craft great collateral & structure & write compelling marketing copy for campaigns
  • Strong interpersonal skills & ability to earn trust & partnership cross-departmentally
  • Develop & maintain effective customer relationships & listen to customers (internal & external) & address needs & concerns
  • Experience with sales operations, reporting, marketing & campaign dashboards & KPIs
  • Ability to work collaboratively with multiple stakeholders in a fast-paced environment
  • Go beyond day-to-day work to assist customers in a positive manner. Take initiative to improve outcomes, processes, or measurements.
  • Identify the specific information needed to clarify a situation or make a decision
  • Consistently demonstrate Acquia's core DNA
  • Ability to travel, as necessary
 
 
 
Apply To Job
 
 
 
 
 
© 2020 GarysGuide      Terms