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MindBodyGreen is the fastest growing media destination in wellness.
Media, Full Time    Brooklyn, NY    Posted: Monday, December 24, 2018
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Associate Branded Content Editor

Mindbodygreen is looking for a collaborative team player with a background & track record in creating exciting & engaging content, particularly video, to join our branded content team. This editor will work closely with our Branded Content Editor, but additionally across mbgs sales, marketing, editorial, social, art, & video teams, to execute deliverables in all areas of content partnerships, from features to videos. Theyll wear many hats, love all things wellness, have a can-do energy, but ultimately will be able to ideate great, on-brand concepts for mbg partners & deliver top-notch execution in the mbg tone of voice & aesthetic.

Role & responsibilities:

  • Concept compelling ideas that ladder up to our partners goals & objectives, while retaining mbgs ethos & learnings
  • Write & edit custom branded content posts, video scripts, & copy for branded materials such as newsletters & podcast scripts
  • Ensure all work is up to editorial standard, aligns with campaign strategy, & hits partner KPIs
  • Keep multiple, concurrent campaigns on deadline
  • Be mindful of performance goals, focused on achieving them, & use key learnings to improve on every campaign
  • Manage some freelancers

About you:

  • 2-4 years online editorial, video, or branded content experience
  • Background in video content creation
  • Creative thinker & innovator whos always ready with fresh ideas & looking to stay one step ahead of industry trends
  • Wellness enthusiast with a personal interest in the topics mbg covers
  • Comfortable juggling many balls at a timeyou can go from interviewing influencers for a fitness video script one minute, to writing up a 600-word post on supplements the next
  • Passionate for editorial integrity, & comfortable steering partners in this direction diplomatically to set them up for success, utilizing data & key mbg learnings if & when needed
  • Strong research, communication, & writing skillsbackground in journalism a plus
  • Excellent organizational & time management skillsability to perform in a fast-paced, startup-style environment & think quickly & strategically to meet tight deadlines
  • Experience with SEO strategy, Asana, Chartbeat, Looker, & data analytics software a plus

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