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Critical Mass // digital experience design agency
Media, Full Time    Toronto    Posted: Friday, March 19, 2021
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As a Senior Copywriter, you are a seasoned storyteller who loves to collaborate with UX designers, art directors, & technology developers to bring digital experiences to life. You know how to craft clear, effective, & engaging copy for transactional experiences, digital platforms, marketing campaigns, & other forms of online products, marketing, & advertising.

To demonstrate high-quality, insightful approaches with outstanding results, you pull from a wide variety of experiences on past projects. Youve got a well-rounded knowledge of the disciplines involved in digital mediaUX, design, strategy, product development, & frontend development. Youre also a dynamic leader who can champion creative direction with your team & be an inspiring mentor to junior staff.

You will:

  • Partner with UX designers, art directors, & creative leadership to bring digital products, concepts, & experiences to life.
  • Work closely with UX designers & art directors to ensure copy tone & style are consistent with visual tone & style.
  • Participate in strategic brainstorming, campaign development, creative brief development, & creative execution.
  • Work on multiple projects simultaneously.
  • Interact with project teams to understand business objectives & audience demographics.
  • Translate creative direction & copy points from creative briefs into engaging & effective copy concepts.
  • Maintain the highest standards of copywriting & exercise quality control.

You have:

  • 5-8 + years experience as a copywriter in an agency or client-side environmentincluding experience with transactional platforms, interactive experiences, & online marketing.
  • Exceptional writing skills, including the ability to write in a range of voices & styles for varied contexts with diverse audiences.
  • Proven aptitude for quick, creative thinking with acute attention to detail within demanding deadlines.
  • A keen enthusiasm for & demonstrable understanding of Web trends & technologies.
  • A strong understanding of UX/UI concepts & practices.
  • Experience with brainstorming, campaign development, creative brief development, & creative execution.
  • The ability to work on multiple projects simultaneously & effectively juggle diverse writing demand.

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