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Gympass // single membership to over 8500 gyms
 
Marketing, Full Time    New York City    Posted: Thursday, February 11, 2021
 
   
 
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GET TO KNOW US

We simplify wellness so you can find everything in one place. Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 & headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll change the way the world defines wellness: mind, body, & mood.

WHAT MAKES A GYMPASSER?

We are passionate about our mission! Whatever your job title is, here you can make a global impact & change peoples lives. At Gympass, we collaborate, set high achievable goal expectations & focus on the end result.  It's a challenging, evolving environment that allows you to learn & grow. You will face a disruptive & emerging business model that will push you in several areas, with no boundaries for creation & collaboration.

THE OPPORTUNITY

Based in NYC (remote to start), the Content Marketing Associate will support our marketing team on our community building efforts. This role will report to the Content Marketing Manager & focus on content including by not limited to: email copy, in-app & push notifications, website copy, paid advertising, blog, & client campaigns. This position requires a high level of creativity, as well as the ability to use data-driven insights to improve content.

If you have a proven track record of creating content that attracts customers, boosts brand engagement, & delights users, wed love to meet you!

YOUR IMPACT

  • Craft creative & persuasive content for a global audience using multiple channels including but not limited to: emails, website copy, banners, blogs, articles, video scripts, paid ads, marketing campaigns
  • Consistently brainstorm & collaborate with team for new ideas & strategies
  • Research industry topics to bring ideas that are relevant, innovative, & original for Gympass
  • Update website content as needed using our CMS
  • Identify customers needs & gaps in our content & recommend new topics
  • Help with content optimization, tagging, SEO implementation & ensuring content aligns with digital best practices
  • Thoroughly understand & clearly convey the established brand voice through all marketing materials, while ensuring accurate use of grammar & product features
  • Deliver creative copy that is on brief, on time, on brand, & effectively communicates the messages as outlined by marketing, internal stakeholders, & business objectives

WHO YOU ARE

  • You love to write & have work experience as a Copywriter, Marketing Associate, or similar role
  • You understand how to optimize content across digital platforms 
  • Excellent writing & language skills & impeccable grasp of English language
  • A deep understanding of written storytelling strategy
  • Love of writing in all forms & across channels/formats, & can adapt tone & style while still ensuring a cohesive brand voice
  • Ability to work cross functionally, take direction well & collaborate with teams to integrate input from multiple stakeholders - flexible, friendly & positive demeanor
  • Strong project management & organizational skills with ability to manage simultaneous projects in a fast-paced, deadline-driven work environment
  • A results-oriented problem-solving mindset to translate company business goals into copywriting
  • Familiarity with keyword placement & SEO
  • Hands-on experience with Content Management Systems (e.g. WordPress, Drupal)

WHAT WE OFFER YOU

We're a wellness company that is committed to the health & well-being of our employees. Our benefits include:

WELLNESS: health, dental & life insurance 

GYMPASS DISCOUNT: We believe in our mission & encourage our employees & their families to find their passion too. 

PAID TIME OFF: We know how important it is that our employees take time away from work to recharge. Competitive PTO starting on Day 1 & floating holiday in addition to 9 company-observed holidays

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life & we want our employees to take the time to be present & enjoy their growing family. 100% paid parental leave of 12 weeks to all new parents, of both biological & adopted children, regardless of gender & parent's relationship with the co-parent

CAREER GROWTH: Outstanding opportunities for personal & career growth. That means we maintain a growth mindset in everything we do & invest deeply in employee development. 

CULTURE: An exciting & supportive atmosphere with ambitious people from around the world! 

And to get a glimpse of Life at Gympass...Check out our new Instagram account! @gympasscareers

Belonging @ Gympass

Gympass is committed to creating a diverse work environment & is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law.

 
 
 
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