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Unified // real-time social marketing for brands & agencies
 
Atlanta, GA    Posted: Thursday, October 01, 2020
 
   
 
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About Us

Unified is a leading provider of social advertising services & solutions powered by data & technology. Our proprietary technology is designed to change the business of social by helping brands achieve unprecedented social marketing results. Unified provides expert Managed & Professional Services super-charged by innovative operations & insights platforms, as well as cutting-edge Data Management & Audience Insights solutions. With a range of offerings, we are able to create custom solutions for our clients, tailored to their needs & goals. Headquartered in New York City & with offices in Los Angeles & Atlanta, Unified has managed over $5B in social advertising data for the world's largest brands & agencies & run more than $1B in social advertising campaigns.

For the last four years, Unified has been recognized by AdAge & Crain's as one of the Best Places To Work. For more information, visit www.Unified.com or follow @Unified on Twitter. Unified is an equal opportunity employer.

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General Description

We are looking for a Senior Campaign Planner to join our team here at Unified! This is an amazing opportunity to develop exceptional paid social strategies & present them in impactful innovative presentations to our biggest clients. You'll have a superior understanding of social media publisher products, Unified products, & their appropriate application for solving business problems. Leveraging this understanding you will support & enable our sales team through tailored collateral highlighting platform best practices, thought leadership & latest releases.

As a Senior Campaign Planner, you will have a proven track record in social media planning & strategy with a wealth of knowledge spanning the social & digital landscape. You should definitely apply here if you are passionate about working in a fast-paced changing environment, excited to drive impact through advertising, technology & social media. We are looking for you if you are intellectually curious, adaptable, a team player & able to move fast while keeping focused on high-impact projects.

Responsibilities

  • Maintain a superior understanding of publisher products & paid social opportunities

  • You will conduct industry research, including quantitative, qualitative, & competitive analysis

  • Apply understanding of industry trends to create collateral & social strategies that span multiple disciplines including Governmental Agencies, Media, Technology, & Automotive

  • By developing innovative measurement plans, you'll test theories based on observed relationships between social media performance & publishing tactics, ensuring our clients are set up for success & continually pushing the envelope

  • You'll produce high-end presentations around the latest social media trends, best practice, 101's, partner & product releases for external & internal use

Required Skills/Experience

  • Bachelor's Degree in Marketing, Advertising or Media preferred

  • You have 4+ years experience in digital & social media with robust knowledge of both branding & direct response campaigns preferably in a brand or communications strategy capacity

  • You are able to easily craft thought leadership & compelling content surrounding the latest updates in the digital landscape

  • You have read countless RFPs & are a master at creating impactful strategies that excite clients & accomplish campaign objectives

  • You are a strategic thinker who can use data to tell a persuasive story & creatively solve problems

  • You are passionate about advertising technology & have experience in leveraging it to achieve marketing goals

  • Ability to read, analyze, & interpret information from a variety of sources translating it into actionable insights

  • Ability to quickly become a trusted & respected member of the team through your understanding of platforms & leveraging insights

  • You are an outstanding communicator (both verbally & written) with superior PowerPoint, Excel & GSuite skills

  • Salesforce experience a plus

 
 
 
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