Events  Classes  Deals  Spaces  Jobs 
    Sign in  
 
 
Andela // global talent accelerator
 
New York, USA , Austin, Texas    Posted: Thursday, November 07, 2019
 
   
 
Apply To Job
 
 
JOB DETAILS
 

About Andela

Marc Andresson, co-founder of the venture capital firm Andreessen Horowitz wrote: software is eating the world. That statement is just as true today as it was eight years ago. Software is embedded in our day-to-day, & few industries are immune. Peak behind the code & you will find brilliant engineers pushing the boundaries of what is possible.

Talk to any engineering leader & they will tell you that access to talent is their number one barrier to building software & growing their business. Research the industry & you read about the 1 million computer-programming jobs that will go unfilled in 2020.

That is where Andela comes in. We help engineering leaders at companies big & small bridge that gap. We are building tools, systems & processes to connect talent, no matter where they live, with the opportunities to do great things. To date, we have identified 1,000+ software engineers from Africa & placed them as full-time, embedded members of development teams at over 200+ tech companies. Along the way, we have raised $180M from Al Gores venture fund, Generation Partners, Google Ventures, Spark Capital, the Chan-Zuckerberg Initiative & Serena Ventures.

And we are just getting started.

Our People

All of our people live & breathe our E.P.I.C values:

  • Excellence: We are lifelong learners who strive for mastery of our craft
  • Passion: We believe we are going to change the world & act accordingly
  • Integrity: We choose extraordinary people & then trust them to do the right thing
  • Collaboration: We know our sum is greater than our parts

Andela is seeking a Senior Manager, Demand Generation, responsible for developing & executing integrated demand gen programs that drive pipeline. This role requires a unique blend of strategic & executional skills, fueled by a deep analytic & metrics driven approach to marketing optimization. The ideal candidate is a team player with excellent cross-functional project management skills, a deep understanding of demand generation & field marketing, with an outstanding track record of completing projects on time with quality.

Reporting to the Head of Demand Generation, you will be responsible for a wide range of tasks, including:

  • Develop program strategy & integrated marketing plans across a variety of tactics, including website, events, & digital marketing
  • Drive event strategies to support pipeline goals; Work with marketing associate to execute events
  • Monitor & analyze Web traffic & implement website improvements that drive conversion
  • Lead the ABM initiatives as we move up-market in 2H 2020
  • Measure, analyze, & report performance of demand gen programs & drive optimization
  • Work closely with various Andela stakeholders including Content Marketing, Product Marketing & Sales to ensure the messaging is consistent & appropriate for the campaign goals.
  • Communicate & collaborate with Demand Gen team members, SDRs, & sales to drive program execution
  • Provide SDRs with scripting & training on key campaign initiatives

Qualifications:

  • 7+ years of B2B demand marketing experience, preferably with a SaaS-based company
  • Master at developing, executing & measuring integrated campaigns that span across multiple content types & media channels.
  • Advanced knowledge of best practices & innovations in B2B demand generation across multiple channels (email, webinars, SEM, social, events, syndicated content, ABM, content marketing, etc.)
  • Proficiency with marketing & sales systems, including Hubspot & Salesforce.
  • Strong analytical skills to measure & optimize marketing investment & campaign effectiveness.
  • Excellent written, verbal, & visual communication skills.
  • Strong project management skills & experience with superb attention to detail.
  • High energy, positive attitude, resourceful, team-oriented, great sense of humor & a strong work ethic

Benefits & Compensation

  • Full-time compensation
  • Full medical coverage
  • Beautiful working environment with yummy snacks
  • Opportunity to work with the brightest minds on the planet
  • Oh, & a chance to change the world!

We are an equal opportunity employer & value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

 
 
 
Apply To Job
 
 
 
 
 
© 2019 GarysGuide      About    Feedback    Press    Terms
 
Sponsor Gary's (World Famous) Red Tie