We are Ro, a mission-driven healthcare technology company reinventing the way the healthcare system works. The Head of Growth, Roman is a critical addition to the team, working closely with the VP of Growth & co-founders to build & execute a growth strategy across paid, earned, & organic campaigns for the Roman product. This is a unique opportunity to join a fast-growing start-up at a very early stage & help define the trajectory for the company.
Who are you? You are an analytical, hard-working growth pro who loves digital channels & has experience with offline media, too. You've built a team in the past & are comfortable in channels like: Paid Social, Organic/Paid Search, Affiliate, Display, Video, Promoted Content, Email, TV Ads, Print Mailers, & more. You're an attribution junky, too, & you know how to scale winning channels & quickly kill off campaigns that aren't showing traction. You should stop paying rent because you basically live in Google Analytics / MixPanel / Looker & other data tools.
You also have a deep bench of vendors, consultants, & know folks in the growth/acquisition space who you can tap for references, quick tests, & campaigns. You are excited about doing the things right out of the gate & building a team over the long-term that can execute against your strategy.