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Roman is direct-to-consumer men's health company
New York City    Posted: Thursday, October 25, 2018
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We are Ro, a mission-driven healthcare technology company reinventing the way the healthcare system works. The Head of Growth, Roman is a critical addition to the team, working closely with the VP of Growth & co-founders to build & execute a growth strategy across paid, earned, & organic campaigns for the Roman product. This is a unique opportunity to join a fast-growing start-up at a very early stage & help define the trajectory for the company.

Who are you? You are an analytical, hard-working growth pro who loves digital channels & has experience with offline media, too. You've built a team in the past & are comfortable in channels like: Paid Social, Organic/Paid Search, Affiliate, Display, Video, Promoted Content, Email, TV Ads, Print Mailers, & more. You're an attribution junky, too, & you know how to scale winning channels & quickly kill off campaigns that aren't showing traction. You should stop paying rent because you basically live in Google Analytics / MixPanel / Looker & other data tools. 

You also have a deep bench of vendors, consultants, & know folks in the growth/acquisition space who you can tap for references, quick tests, & campaigns. You are excited about doing the things right out of the gate & building a team over the long-term that can execute against your strategy.
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