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Shutterstock // photo marketplace for creative professionals
 
Marketing, Full Time    New York, New York    Posted: Friday, July 24, 2020
 
   
 
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JOB DETAILS
 

Shutterstock is seeing a Manager of CRM to join our team to help us achieve our revenue targets & bring our customer & contributor engagement to the next level through excellence in every aspect of lifecycle management. In this position, you will collaborate closely with the leadership team to develop & implement communication strategies across multiple countries, languages, business lines, & through multiple communication channels.

Responsibilities

  • Create an end-to-end global email strategy across customer & contributor lifecycles for all Shutterstock business lines.
  • Drive the planning, targeting, set-up, testing, execution, reporting, & optimization of the CRM lifecycle programs in partnership with Marketing, Product, UX, Technology, & Content teams. 
  • Constantly strive to improve results by planning & executing optimization tests.
  • Manage communication initiatives for paying customers in order to drive up engagement, upsell, & retention. 
  • Localize the promotional & content merchandising strategy in key strategic countries in order to provide customers a better experience & improve conversion, cross-sell, & re-activation.
  • Meet & exceed target Customer KPIs
  • Oversee project management of the Customer Marketing initiatives, including aligning with & working with cross functional partners.
  • Design & create audiences for targeting with our CDP

Qualifications

  • 4-6 years of experience in email marketing, direct marketing, or CRM.
  • Experience in a subscription or e-commerce environment a plus. 
  • Experience managing & developing high performers.
  • Ability to interface cross-functionally & across all levels of an organization. 
  • Excellent project management & prioritization skills: experience coordinating cross-functional teams & meeting tight deadlines.
  • Strong strategic / analysis skills. Experience in user segmentation, dynamic content, & testing methodologies.
  • Experience partnering with Business Intelligence teams to drive analytics / reporting requests.
  • Experience working with, & understanding data.
  • Solid understanding of CAN-SPAM guidelines & email regulations in the EU.
  • Sound UX judgement. Experience in providing creative direction. 
  • Knowledge of Responsys/Eloqua (or other enterprise level platform), database schemas, & HTML a plus.


About Shutterstock:

Shutterstock (NYSE: SSTK), directly & through its group subsidiaries, is a leading global provider of high-quality licensed photographs, vectors, illustrations, videos & music to businesses, marketing agencies & media organizations around the world. Working with its growing community of contributors, Shutterstock adds hundreds of thousands of images each week & has millions of images & video clips available.

Headquartered in New York City, Shutterstock has offices around the world & customers in more than 150 countries. The company also owns Bigstock, a value-oriented stock media agency; Shutterstock Custom, a custom content creation platform, Offset, a high-end image collection; PremiumBeat a curated royalty-free music library; Rex Features, a premier source of editorial images for the world's media.

For more information, please visit www.shutterstock.com & follow Shutterstock on Twitter, Facebook & Instagram.

Equal Opportunity Employer, M/F/D/V

 
 
 
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