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Latch // smart lock maker
 
Marketing, Full Time    New York (Headquarters)    Posted: Friday, June 14, 2019
 
   
 
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JOB DETAILS
 

Latch is seeking a Head ofPR & Strategic Communicationsto develop a holistic communications strategy for the business, inclusive of branding, public relations, & crisis management. Youll lead PR strategy & execution while working closely with senior executives & the rest of the Marketing team. Your plans will help the team build a strong external narrative that will resonate with the many people that may interact with Latch on a daily basis- real estate owners, access trade channels, architects, property managers, & residents.

Smart access isnt about locking doors, its about opening up new possibilities. Latch is the worlds first fully integrated hardware & software system dedicated to bringing seamless access to every door in a modern building. Were looking for the curious & the creative to join our team & help us continue to change the way we access our most valued spaces.

Responsibilities:

  • Develop & implement a strategic PR & external communications plan that builds Latchs brand
  • Positions Latch as a thought leader in technology, real estate, & societal trends which drives brand awareness & new business opportunities
  • Work closely with senior stakeholders to develop opportunities
  • Support marketing initiatives as part of integrated marketing campaigns
  • Actively develop & manage relationships with the media, customer PR leads, & resident friendlies
  • Create content for press releases, byline articles & keynote presentations
  • Drive & manage Public Relations agency with respect to all public relations activities
  • Launch social media strategy to engage audiences in real-time
  • Maintain a keen understanding of industry trends affecting clients & make appropriate recommendations regarding communication strategy surrounding them
  • Anticipate security & privacy challenges & proactively develop strategies & solutions.

Qualifications:

  • Bachelor's degree or equivalent practical experience
  • Experience pitching national, regional, consumer, business, & vertical publications; real estate experience a plus
  • An understanding of the bigger-picture & an ability to advance company narratives in the down-cycles between launches
  • Strong writing & editing skills
  • Experience working cross-functionally with senior leadership & teams across an organization, including product, engineering, marketing, business, sales, & customer support
  • Excellent organization skills
  • A self-starter attitude with an ability to adapt to change & new projects
  • Recommended 5 years relevant work experience at either at a PR agency or on an in-house communications team

Founded in 2013, Latch is a venture backed startup building the worlds first complete smart access system. We now boast over 100 employees, all of whom are all passionate self starters with unique backgrounds & unexpected stories. We are located just a quick walk from Penn Station in New York City. We offer unlimited Paid Time Off & a competitive health package. And we offer an office environment where employees are surrounded by creative, empowered, & dynamic peers. And there is no better time to join us. As we grow as a company, we are excited to see our employees grow with us.

 
 
 
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