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Unqork // enterprise software
 
Marketing, Full Time    New York City    Posted: Friday, February 19, 2021
 
   
 
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JOB DETAILS
 

As a Content Marketing Manager youll play a key role in the creation of compelling content targeted to key personas across multiple industries. Youll collaborate with different teams & leaders across the company to attract & engage target audiences across a variety of formats & channels.  As part of a relatively new team at a relatively new (but rapidly growing) startup, there are few established templates to follow, so you will have the opportunity to define & own new content initiatives. 

Responsibilities

  • Producing content & writing copy for Digital, Demand Gen, & Field Marketing campaigns, including paid ads, landing pages, emails, videos, & microsites
  • Developing thought leadership content (including short-form blogs, long-form eBooks, & ghostwriting for company stakeholders) for our website & paid syndication channels
  • Collaborating on brand & UX design to come up with creative ways to present content

Requirements

  • 2+ years of experience with B2B content creation & marketing, extra points for experience with technology & SaaS platforms
  • Ability to write clean clear copy that resonates with business decision-makers within various industries
  • Experience working with a CMS & other common digital tools (e.g., the Google, Adobe, & Microsoft suites)
  • Curiosity & interest about new subject areas & translating knowledge from in-house SMEs into compelling impactful content
  • Desire to take ownership over projects & a drive to see them to completion
  • Strong organizational skills & the ability to manage several projects simultaneously in a fast-paced environment
 
 
 
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