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WorldRemit // digital money transfer service
 
Marketing, Full Time    London    Posted: Wednesday, July 10, 2019
 
   
 
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JOB DETAILS
 

Who are we?

WorldRemit is changing the way people send money abroad. Weve taken something complicated & made it simple. Tap the WorldRemit App or click on our website & your international transfer is made to a bank account, cash pickup, Mobile Money, or airtime top-up. Founded in 2010, we send international remittances from 50 countries to more than 150 countries & we continue to expand our footprint.

Using WorldRemit is easy because we do the hard bit, connecting hundreds of banks, money agents, mobile operators & payment systems around the world. These were never designed to work together, but WorldRemit makes it happen.

WorldRemit has grown on average by 50% year on year & is now processing over 3bn of remittances on an annualised basis. We have raised c.$200 million in funding, currently employ over 750 employees & have offices in London, USA, Philippines, Poland, Australia, New Zealand, Canada, Japan, Hong Kong & other locations.

The journey is just beginning. We believe in faster, simpler, more accessible money transfers. That means building better products & services for our customers.

Changing the world isnt easy so we only hire the most talented people. You need to think differently, believe in new solutions to old problems, & have the drive to make them happen. We aim to attract, retain & develop people that can bring to life our values:

You can learn more about our culture & how we work by watching this video on our Careers page

https://www.worldremit.com/en/careers.

About the Role

WorldRemit is looking for a forward-thinking, structured & analytically minded marketer to join our team. As our business grows fast & our marketing activities intensify & scale up, the Marketing Campaigns Planning Manager will help the team take a step back, build a holistic view of marketing activities, optimise planned activities, & plan multi-channel marketing campaigns. By optimising our planning process, youll play a key role in ensuring WorldRemit ultimately achieves business objectives.

Key to this will be the ability to work collaboratively with marketing & business stakeholders from across WorldRemit, & synthetise complex things in a simple & user-friendly way. The Marketing Campaigns Planning Manager will have an excellent & up-to-date breadth of knowledge on marketing channels & will thrive on constantly pushing the boundaries to ensure WorldRemits campaign planning is seen as best in class.

Responsibilities

  • Marketing campaigns planning: Youll be in charge of planning global multi-channel marketing campaigns. To do so:

o Youll provide objective, data-driven marketing recommendations based on an in-depth analysis of customer & market information. Youll also leverage key learning drawn from past campaigns, to build a calendar proposal.

o Youll coordinate with marketing & business stakeholders to validate the campaigns calendar & youll ensure it is implemented as planned.

o Youll optimise the existing campaign dashboard to make it a comprehensive & user-friendly tool to be shared with marketing & business stakeholders.

  • Holistic marketing view: Youll build from scratch a holistic dashboard of marketing activities, including multi-channel marketing campaigns, but also regional campaigns & mono-channel activities (online, CRM, PR, offline). Youll identify gaps between planned activities & business priorities, & youll provide recommendations about how to optimise marketing plans to best reach our business objectives. Youll also advocate for new initiatives or process improvements using customer research, hard data, & marketing & business metrics to derive insights & shape recommendations.
  • Marketing campaigns budget: Youll manage the budget of the marketing campaigns team, ensuring that the budget is spent as planned & flagging any discrepancy between plans & spend.

Summary of required experience & attributes

Required:

  • Marketing degree & experience
  • Fluent in English
  • Structured & analytical individual
  • Stakeholder coordination skills
  • Good communication & presentation skills, with an ability to take complex data & communicate in a digestible manner to stakeholders
  • Previous planning experience
  • Budget management experience
  • Optimistic, can-do attitude
  • Humble & eager to learn, whatever the level of experience

Desirable:

  • Another language is desirable
  • Affinity or emotional connections to migrant communities especially from Sub Saharan Africa and/or SE Asia is an advantage
 
 
 
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