Company Description|Job Description
BlaBlaCar is the global leader in long-distance carpooling. We're an innovative & fast-growing company building a unique community of 65+ million members to transform the way people travel across the world!
Why join us?
BlaBlaCar is looking for a Traffic Manager to join its acquisition & promotion team. As such, you will play a key role in defining & launching our digital marketing campaigns on bus product. You will prepare multi-channel marketing plans & work on acquisition channels, with a strong focus on SEA.
You will be joining a very skilled & motivated team of people, whose goal is to accelerate BlaBlaCar's growth. Thus, the role requires a sharp, analytical mind & an entrepreneurial spirit. You should be able to envision & plan future campaigns in advance whilst rolling up your sleeves to ensure that the current ones are as efficient as possible.
What you directly contribute to:
Defining, setting up & running online marketing campaigns
Driving our SEA strategy along with our media agency : manage budget, identify optimizations, improve efficiency, challenge the agency, run regular tests
Analyzingmarketing KPIs on SEA but also on other channels, to measure performance, identify growth leverage & new opportunities
Developing new marketing projects
What you will need to be successful:
At least 3 years of experience (internship included) on digital marketing
Experience on Google Ads or Search Ads 360 is is a strong plus
Experience with Google Analytics required
Familiar with online marketing metrics (CAC, ROI, etc…) & business models
Fluent in English (Other languages are appreciated)
Strong data & analytical skills
Full proficiency in Excel
Rigorous & organised
Ability to work on many projects at the same time
Ability to coordinate actions with many teams
Test & learn spirit
A few practical details about the role:
Start: As soon as you are ready!
Contract: Long-term contract
Compensation: Competitive package based on experience
What we offer all of our employees:
A start-up spirit that fosters agility, teamwork & impact
Challenging career opportunities in a high-growth & fast-paced environment
An inspiring working environment including state-of-the-art office spaces
Free carpooling to live our value Be The Member”
Annual BlaBlaBreak which takes us all for an unforgettable weekend
Possibility to do a BlaBlaSwap once a year & go work from another BlaBlaOffice abroad
Bi-Weekly BlaBlaTalks when we learn from each other
Weekly Tech Demos
What is next?
If you are ready to join our exciting journey, please apply below: upload your resume in English (PDF format) & answer our questions in English.
Kindly note that only complete applications will be reviewed by our hiring team & that all your information will be kept confidential.
You can expect us to review your application within the following 3weeks. If your application & profile fit our requirements, we will invite you for a first analytical test, 2 to 3 interviews & a case study.