Why choose Taboola?
Working at Taboola gives you the chance to be part of building something unique. We are a company that embraces change, has enormous potential for growth & offers a challenging yet collaborative working environment where you will always feel valued & be given every opportunity to make a name for yourself.
With an office culture thats international, social & supportive, Taboola offers very generous benefits including 18 days holiday, excellent health insurance, some flexible working, provided transportation during odd hours, free breakfast & lunch every day, stock options & Perkbox to name just a few.
So, if youre ready for a new challenge in a company with like-minded creative individuals, a fast pace & endless opportunities with exciting brands why not come & see what were all about, you wont be disappointed.
The Ad Operations group at Taboola is responsible for setting up & managing display & video campaigns configurations to ensure streamlined execution of our advertiser & publisher ad delivery. As an Ad Operations Specialist, you will be owning the responsibility of end to end campaign management & performance in Taboolas platform. One of the important responsibilities of this role would be to understand the client's goals & objectives & ensure campaigns are set up to achieve those goals.
- Execute upon day to day deliverables related to ad campaigns (Ex: Campaign setup, QA & flawless execution of campaigns) to the internal clients of Taboola globally within defined SLAs & KPIs
- Work closely with internal teams to ensure highest level of client satisfaction on direct campaigns
- Run periodic analysis of all on-page attributes & provide recommendations based on SEO best practices for optimisation by working with the account management teams.
- Own your domain & be the subject matter experts in ad serving platform/tools & work to continually optimize the platform usage & provide up to date best practices.
- Prepare presentations & reports to be shared with the clients as & when needed by performing the required analysis
- Collaborate with the internal teams like product, R&D, business & professional services to resolve any ongoing challenge.
- Pulling data from different sources & analyzing data to fetch the desired result
Minimum Qualifications
- 2+ years in the digital marketing & Ad technology industry with a strong understanding of the programmatic landscape, existing & emerging ad technologies, ad serving, analytics, enterprise marketing & big data
- 2+ years working directly with ad technologies such as SSPs, DMPs, DSPs, Ad Exchanges, Ad Servers
- Strong understanding of CPM, vCPM, CPC, CPCV & CPA models
- Candidate with excellent articulation & communication skill set
- Excellent analytical skills & ability to deliver as per the deadline with flawless execution
- Trafficking across Display/Search Platforms.
- Ability to navigate ambiguity or work with changing workflows & processes
- Willingness to work in rotational shifts
- Ability to collaborate extremely well with teams internally & externally
- Campaign Optimisation across Display/Search Platforms
- Strong familiarity with ad serving technologies, platforms & tools with hands on working experience
- Experience on working with Microsoft Excel
- Hands on knowledge on ads tool Taboola Ads, Google Ad Manager, Google Ad words, TTD, Outbrain, AMobee & other video add servers like Spring serve
- Any graduate
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