Bespoke Post is a lifestyle brand dedicated to helping our members discover under-the-radar Goods & Guidance that enrich their day to day experiences. Through our innovative subscription commerce & e-commerce platform, we combine lifestyle goods with immersive content to ignite curiosity & confidence in our customers. Working with Bespoke Post means being part of a smart, collaborative, & nimble team, & being able to have an immediate impact on a growing company.
We're looking for a Retention Marketing Lifecycle Manager to help us build & nurture relationships with customers & subscribers by creating meaningful touchpoints & experiences. You will manage the strategy behind any triggered/transactional emails, recurring campaigns, drip series, & custom lifecycle flows. This role reports to the Director of Retention Marketing, & will oversee cross-channel nurturing campaigns from end to end, from creating new personalized email flows to testing, QAing, executing, & analyzing performance. You'll collaborate with cross-functional teams in order to support cross-channel initiatives that meet higher-level business goals. Additionally, you will manage SMS marketing communications, Club Membership emails, on-site promos & retention initiatives, marketing automation, & loyalty programs.