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Brooklinen makes simple, beautiful bedroom basics.
 
Media, Full Time    New York    Posted: Friday, December 07, 2018
 
   
 
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JOB DETAILS
 

Overview

Were currently looking for a creative & passionate Senior Copywriter to write witty & compelling copy for the Brooklinen brand. We're looking for someone who is passionate about developing our brand voice & creating copy that delivers strategically for both digital & physical channels.

Youll work on our Creative team & collaborate closely with pretty much every other team here at Brooklinen.

What you'll work on

  • Play a pivotal role in defining & maintaining the Brooklinen brand voice by writing clear, detailed copy that also embodies our witty, youthful & approachable personality
  • Write & edit site copy including product descriptions for web; create keyword-rich content, taglines & product descriptions to engage customers & optimize for SEO
  • Write & edit compelling marketing emails, including subject lines, with the goal of maximizing open rate, click-through rate & conversion
  • Work with creative team to concept campaigns & messaging across digital, print, video, & out of home channels; write & edit copy for campaigns that pushes our brand personality forward while clearly communicating product benefits
  • Maintain the brand tone of voice across multiple channels, ensuring consistency in messaging while striving to push the boundaries & find new & clever ways to communicate with our customer
  • Write copy for new product launches, event invites, in-store signage or any other customer or industry-facing asset

What we're looking for

  • 4+ years of copy experience, specifically in the consumer goods or e-commerce space; prior experience writing product copy as well as for email marketing, Facebook ads, & SEO a plus
  • Needs to be adaptable to working on a broad range of projects (knows the difference between a compelling subject line, witty social caption & an e-commerce product description or long-form brand story)
  • Someone who is smart, funny, super organized, collaborative & enjoys wearing many hats - our perfect team member is someone who is as comfortable coming up with ideas as they are executing
  • Strong attention to detail in copyediting & proofreading

AboutBrooklinen

At Brooklinen, we're rethinking the way people shop for their bedroom. We have no physical stores, no middlemen taking their cut, & no brand markups. Instead, we design our own luxury basics & sell them exclusively at brooklinen.com.

Since launching in 2014, Brooklinen has attracted thousands of customers & has been featured in Forbes, Vogue, Fortune, New York Magazine, GQ, & more.

 
 
 
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