As a Product Marketer, you'll work at the intersection of product development & marketing & will be focused on new product go-to-market strategy, product activation, & maximizing the lifetime value of our buyers & sellers at all stages of the funnel.
Etsy prides itself on a product delivery culture defined by deep user research, continuous discovery, rapid prototyping, & frequent product delivery. In this role, you'll be a key partner in this process, helping product teams articulate customer value & plan the most effective product delivery & launch.
As the customer authority, you'll partner closely with product, engineering, design, content, analytics, research, & community teams to improve the buyer & seller experience through holistic & targeted marketing designed to drive conversion, engagement, & retention. Your performance will be measured by the impact of the programs you launch across these metrics.
About the Team
The Product Marketing team is responsible for the communication & marketing strategy for Etsy's global, dual-sided marketplace that touches over 37 million active buyers & over 2 million active sellers. We use data & user-research to drive decision-making, work to continually improve our products, & love spending time with our users. We prioritize work that is impactful, measurable, & achievable.
As a mission-based company, values-alignment is core to Etsy's identity & culture. Ingraining our mission, to keep commerce human, into all aspects of our product & marketing experiences is how we approach our work & how we think about our creative, diverse, & global customer community.