Play with your words. Unlock solutions. Excite clients with the possibilities.
As a Senior Manager on the Verbal Identity team at Landor & Fitch, youll need three main qualities: verbal creativity, rigorous logic & inspiring presentation skills. Is this you?
Our ambition is to deliver extraordinary brand transformation for our clients, by design.
With Landors brand consulting & strategic design capability, FITCHs experience design & retail consultancy, & ManvsMachines leading edge motion design, we are the largest specialist brand & design group in the world. We are a team of over 1100+ curious minds, with 43 offices across 19 countries, working as one, to create extraordinary brand experiences.
The Landor & Fitch Group is part of WPP, a creative transformation company.
What were looking for
You have at least 4 years of relevant experience in branding or advertising & a deep interest in language. At Landor & Fitch, youll work on all things verbalnaming, nomenclature, messaging strategy, brand voice, taglines, content development, brand stories, manifestos, positioning statements & more. We need someone who can write in many voices for different types of clients, & pick apart how words are working strategically. But youre not the stereotypical tortured writer: you like collaborating with multidisciplinary teams, are commercially savvy, & can take all your nerdy word love & channel it into developing real-world solutions.
At the Senior Manager level, youre at the point in your career where, with support from the rest of the verbal identity team, youre ready to walk clients through flawlessly-constructed presentations with crystal-clear argumentation & world-class creative options. Expect to work seamlessly across B2B & B2C & be equally psyched about naming a new snack bar, creating tone of voice for a bank, or developing messaging for business process outsourcing.
For us, Verbal identity is more than a snappy headline or clever turn of phrase. Its thinking strategically about how a brand speaks, every time it opens its mouth, & creating tools for clients that help them execute verbal strategies in flexible ways across large organizations.
In a nutshell:
- At least 4+ years of relevant experience in branding or advertising
- Track record of versatile writing
- Strong presentation skills, from creating a polished PowerPoint presentation to explaining creative rationale to clients
- Digitally shrewd (youve got opinions on new technology, & know how to use it)
- Foreign languages a plus
Interested? Submit a resume, cover letter, & a few writing samples that show your creative abilities & analytic rigor. Be sure to detail your specific experience around strategy, messaging, naming, building brand voice, content strategy & execution, nomenclature system development, & brand stories/manifestos. And let us know how your previous client experience has prepared you to hit the ground running for these kinds of clients.
Our Commitment to Diversity & Inclusion
We believe diversity brings creativity, which is at the heart of everything we do. We are actively engaging in creating an environment free of discrimination, where our people & their uniqueness can shine & be celebrated. Were working to set a standard for the industry as a whole, creating a culture of equity & belonging. We may not be perfect, & we know there is work to do, but we regularly check with our teams & Employee Resource Groups on how we are doing, using their insight to frame our thinking & actions, so we can all do better, working as one Landor & Fitch.