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MindBodyGreen is the fastest growing media destination in wellness.
Brooklyn, NY    Posted: Friday, December 28, 2018
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Brand Strategy Manager

We are looking to hire a passionate, creative, & detail-oriented Brand Strategy Manager to join our growing team. This individual will be responsible for leading brainstorms & developing first-in-class proposals for our advertising partners, including custom video & written content, influencer activations, high-impact media, & social campaigns. This position reports into the Director of Marketing & works closely with the sales, post-sales, audience development, social, & branded content teams.


  • Lead brainstorms & develop insights & big ideas in response to RFPs & proactively
  • Conceptualize & develop campaigns that meet the objectives of advertisers including video, social media, written content, high-impact media, events & more
  • Write detailed pitches that are both on-brand for mindbodygreen & speak to our advertising partners KPIs & objectives
  • Manage the entire RFP submission process from start to finish
  • Create highly-visual, custom pitch decks in response to RFPs, proactively, & for client presentations
  • Create market-leading sales materials including Media Kits, Case Studies, & more
  • Use Google Analytics, Looker, CrowdTangle, ComScore, & more to develop audience data for sales materials
  • Collaborate with internal teams including Sales, Post-Sales, Audience Development, Branded Content, Social Media, Video & Art
  • Stay on top of the latest media, social & digital trends, & monitor competitors
  • Build strategic media plans that speak to clients KPIs & objectives


  • Bachelor's Degree in Marketing, Communications or a related field
  • 3-6+ years' experience in branded content, creative strategy and/or integrated marketing
  • Experience building pitch decks & writing proposals
  • Experience in a client-facing role
  • Proactive problem-solver
  • Strong organizational & multitasking skills
  • The ability to think quickly & work to tight deadlines
  • Experience building media plans preferred, but not essential
  • Passionate about wellness, mindbodygreen & our mission
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