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FanDuel // one-day fantasy sports
 
New York    Posted: Monday, September 19, 2022
 
   
 
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JOB DETAILS
 

ABOUT FANDUEL GROUP

FanDuel Group is a world-class team of brands & products all built with one goal in mind  to give fans new & innovative ways to interact with their favorite games, sports, teams, & leagues. Thats no easy task, which is why were so dedicated to building a winning team. And make no mistake, we are here to win, but we believe in winning right. That means well never compromise when it comes to looking out for our teammates. From our many opportunities for professional development to our generous insurance & paid leave policies, were committed to making sure our employees get as much out of FanDuel as we ask them to give.

Our brands include:

  • FanDuel  A game-changing real-money fantasy sports app
  • FanDuel Sportsbook  Americas #1 sports betting app
  • FanDuel TV  "The Bettor Sports Network" bringing live sports & interactive content to the games fans care about most
  • FanDuel Racing  A horse racing app built for the average sports fan
  • FanDuel Casino & Betfair Casino  Fan-favorite online casino apps
  • FOXBet A world-class betting platform & affiliate of FanDuel Group
  • PokerStars The premier online poker product & affiliate of FanDuel Group

THE POSITION: 
Our roster has an opening with your name on it

Were looking for an Acquisition Strategy & Planning Senior Manager that will lead new customer acquisition offer & promotional strategy for our sportsbook/racing product. This is an energizing & high profile role with the opportunity to make a material impact on the business outcome for FanDuel Group.

THE GAME PLAN:
Everyone on our team has a part to play

  • Consistently challenge both our ways of working & our early customer experience to raise standards & improve performance
  • Lead cross-functional collaboration with various teams to drive customer growth through innovative functional enhancements & strategies
  • Partner with the Media & Demand Generation Team to ensure our paid media works hard & delivers efficient results
  • Lead our ATL offer strategy & execution of all our growth offers
  • Challenge & evaluate offer strategy effectiveness & lead ideation around new offer strategy
  • Primary owner of forecasting & reporting of our promotional offering KPIs
  • Steward of the acquisition bonus budget with strong commercial acumen around payback & ROI of promotional offerings
  • Advocate for & be a role model of the Acquisition Strategy & Planning team to influence wider marketing priorities & product & technology roadmaps
  • Identify, grow, & develop top talent within the Acquisition Strategy & Planning team

THE STATS:
What we're looking for in our next teammate

  • Minimum 6 years of experience in digital or growth marketing with a focus on consumer acquisition preferred
  • Minimum 2 years of managerial or mentorship experience preferred
  • Bachelor's Degree in Marketing, Business or Analytical field (or other relevant discipline) preferred
  • Proven Growth mindset; Product led, data driven, & highly creative
  • Proficient in a range of tools across the marketing stack (Amplitude, Adjust, GA, Chartio, Optimizely)
  • Results oriented, with the need to be objective & measure performance
  • Metrics driven & continuously seeking improvement of marketing efforts to increase quality & productivity
  • Track record of delivering business outcomes
  • Strong analytical rigor to your decision making
  • Ability & eagerness to effectively balance the big-picture strategic work with execution
  • Customer focused
  • Interest in the Online Gaming Industry preferred

THE CONTRACT: 
We treat our team right

Competitive compensation is just the beginning. As part of our team, you can expect:

  • An exciting & fun environment committed to driving real growth
  • Opportunities to build really cool products that fans love
  • Mentorship & professional development resources to help you refine your game
  • Flexible vacation allowance to let you refuel
  • Hall of Fame benefit programs & platforms

FanDuel Group is an equal opportunities employer. Diversity & inclusion in FanDuel means that we respect & value everyone as individuals. We don't tolerate bias, judgement or harassment.  Our focus is on developing employees so that they reach their full potential.

#LI-Hybrid

 
 
 
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