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Simon Data // marketing analytics
Product, Full Time    New York    Posted: Tuesday, January 12, 2021
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About Us

Simon Data was founded in 2015 by a team of successful serial entrepreneurs. We are an enterprise customer data platform that empowers marketers to create personalized data-driven experiences for the customers. Were scrappy problem solvers who believe in tackling big challenges with disruptive thinking & giving our customers the support they need to deliver great next-generation experiences at scale.

Simon Data is a data-first customer experience orchestration platform, designed to disrupt the marketing technology & marketing cloud category. Simons platform empowers businesses to use enterprise-scale data & machine learning to power customer communications across every channel. Our unique approach allows brands to develop one-to-one relationships with their customers without building a bespoke in-house data infrastructure.

At Simon, we firmly believe that business success starts & ends with people. We all do our best work when we are surrounded by other friendly top performers who want to succeed together. This attitude is core to our values. When you trust your team, invest in their development, & give them ownership, great things happen.

The Role

As Head of Product Marketing at Simon Data, you will not only shape & own our global positioning, you will also be the storyteller that brings it to life. We are looking for a potter: someone who can take raw ideas & adjust bit by bit until they arrive at a frictionless, elegant articulation of what we do. You know how to take product vision, listen to the needs of clients & prospects, & sculpt a story into something the marketplace both understands & wants.

Your ability to tell the best version of Simons story will require deep competitive intelligence, 360 degree understanding of our key personas, working with our partnerships team to understand & articulate our joint-value & position in the marketplace, staying close to the product team, & leading regular Go-to-Market syncs with the broader GTM team, including Sales, CS, marketing, & product managers.

This opportunity is right for you if you dont settle on the first idea (at least until you know its also the best one) & dont rely on your gut alone for validation. If youre passionate about marketing technology & want the opportunity to be part of a growing team with a lot to accomplish & the freedom to do so, wed love to have you!

Your success in this role will be highly visible to the greater organization & will have a direct impact on Simons growth.

What Youll Do

  • Accelerate our go-to-market efforts to drive continued growth through messaging, positioning, & competitive intelligence
  • Define differentiated positioning & value propositions for both the Simon Data Platform & the end to end Smart Engagement Hub
  • Support category-creation vision to position Simon with industry analysts while driving mind-share
  • Support the partnerships team in building collateral & process that supports our joint-value story
  • Lead, coordinate, & work with marketing, product management, customer success, enablement, & sales teams to execute product launches that highlight new innovations & drive demand.
  • Understand competitive landscape & provide intel on products, customers, buying triggers & influencers
  • Support feedback loop to Product team through industry & competitive insights. Drive roadmap improvements - establish the competitive intel focus & be the go to expert on how to crush the competition & how to win
  • Evangelism of Simon Data - represent the company at key industry events, in webinars & interviews in particular with key influencer audiences i.e. Analysts, customers, prospects


  • 6+ years of professional work experience, preferably in enterprise marketing technology
  • Experience & results in building go to market strategy as a key leader to the marketing organization
  • Ability to recognize future opportunities, evaluate future market dynamics, & identify investment opportunities
  • Expertise in fundamentals of product marketing, including sales enablement
  • Excellent & creative written & oral communication skills; outstanding presentation skills
  • Has built meaningfully positive relationships with senior decision makers or executives at key partner companies

Visa sponsorship for this role is currently not available.


Were proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, Veteran status, or any other legally protected status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, & to receive other benefits & privileges of employment. Please contact us to request accommodation.

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