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EVENT DETAILS |
Key insights into the applications of artificial intelligence, machine learning, & deep learning to maximize your marketing efforts & boost ROI!
The use of artificial intelligence, machine learning, & big data is revolutionizing the way marketers are connecting with their customers & this trend will only accelerate. The AI in Marketing Symposium will cut through the hype to provide you with meaningful insights about the current & near-future applications of artificial intelligence so that you don't get left behind! This conference will provide you the opportunity to hear from industry experts who will demystify AI & from the early adopters of the most leading-edge applications of artificial intelligence being used in marketing today.
Key Topics
Artificial intelligence, machine learning, deep learning: What it is, what it isn't, & how it's being applied to marketing
How will AI impact marketing & what can it do for you?
Learn how AI can provide highly tailored & curated content to the right customers at the right time
Discover how to improve customer segmentation accuracy with machine learning
Develop more complete customer profiles by "intelligently" tracking behavior across channels
Integrate all of your sources of data in real-time with machine learning for improved business intelligence
Learn how advancements in AI-powered chatbots can improve your customers' experience & provide invaluable insights
Assess the latest innovations in predictive analytics & the implications for one-to-one marketing
Make use of your first-party data by gleaning valuable insights through AI-driven data mining
Efficiently spend your ad dollars through programmatic advertising that spends the right amount & targets the right viewers
Discover & leverage the right influencers to boost brand exposure & sales using machine learning
Who Should Attend?
CMOs
CTOs
CIOs
CDOs
VPs, Heads & Directors in the areas of:
o Marketing
o Marketing Research
o Customer Insights
o Marketing Technology
o Technologists
o Innovation
o Customer Relationship Management
o User Experience
Service Providers such as Consultants & Software Providers
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