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EVENT DETAILS |
Product Marketing Mastersare excited to bring you a new series of events focusing on a career in product marketing! Product Marketing Masters is a community that helps aspirational product marketing leaders to learn the skills they need, land the jobs they want, & build the teams they dream about. We provide insightful discussions & training on topics such as go-to-market strategy, sales enablement & alignment, user research, growth marketing & content strategy.
Trying to get your foot into the Product Marketing door but can't seem to land any interviews? Trying to grow your Product Marketing skill set & not sure where to learn? Want to understand what a career in Product Marketing could look like & what hiring managers are looking for?
Join us as our panel of expert marketers speaks about how they've used Product Marketing skill set to grow their careers, built teams, & launched products to new markets. Learn which skills you can pick up through online resources & how to short-circuit the skills that you usually learn on the job. Network with like-minded individuals who are looking to learn product marketing & meet first hand with hiring managers who are looking to build their teams.
Speakers
Lingling Chen,Brand Manager, Nutiva | Founder, Food Innovation Circle
Lingling (@_linglingchen_) is the Brand Manager at Nutiva, a sustainable organic superfoods company with a mission to revolutionize the way the world eats. Lingling leads innovation, go-to-market strategy & brand building initiatives to ensure Nutiva's mission comes to life. Prior to Nutiva, Lingling worked in global marketing, corporate strategy, & innovation at Rich Products, a global food service manufacturer. Beyond her day job, Lingling is the Founder of Food Innovation Circle, Bay Area's most active meetup community dedicated to exploring good food innovation. She also curates the Business for Good series at General Assembly, driven by her passion for social innovation, sustainability, & purpose-driven businesses.
Lingling holds an MBA from the University of Rochester. She was recognized as 30 under 30 in Western New York in 2015.
Shyna Zhang,Product Marketing Advisor
Shyna Zhang is a Product Marketing leader & Startup advisor who has built, led teams, & consulted at companies like Microsoft, Marketo, Castlight Health, & UserTesting. She partners with companies to help them to think through their go to market strategy, starting with the user journey. She's passionate about helping others who are trying to grow their career in product marketing to gain access to resources, tools, & networks to expand their skill sets. Originally from Baton Rouge, Louisiana, she makes a mean gumbo & jambalaya.
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