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HelloFresh // meal kit delivery
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Join our HelloFresh Family

At HelloFresh, we change the way French people eat, thanks to our meal kits!

Our ambition ? Revolutionize the everyday life of our subscribers, by promoting a more sustainable way of cooking & by helping them discover curated, creative & healthy recipes. The perfect mix between technology & gastronomy, for delicious moments with friends & family.

HelloFresh is present in more than 17 countries. France is a young market launched in 2019, & that is experiencing an impressive growth: we became leaders in our market in early 2021. All this makes it the perfect moment to join our team & lead a strong impact in one of the most promising French scale-ups!

How do we make all this possible? Thanks to a team of talented & dynamic food lovers, an amazing culture & DNA, & a stimulating work environment.

If you want to take part in this incredible human, international & entrepreneurial adventure, apply to one of our available positions & join us!

About the role

For our international & fast growing Growth team in France, we are looking for an Associate Influencer Marketing Manager to drive further growth, while also helping the team scale their global strategy. 

As the channel owner, you will be responsible for overall customer growth through channel innovation & optimisation. You will be using your vast knowledge of the local influencer landscape & our customer insights to drive a targeted approach to acquisition campaigns & help improve the overall ROI of the channel.

You will report directly to the Senior Influencer Marketing Manager.

What you will be doing

  • Execution of the Influencer strategy, focused on customer acquisition & retention
  • Be hands-on & manage influencer performance campaigns from beginning to end, which includes:
    • Identify, select, & reach out to suitable talents to work with in our campaigns
    • Negotiate & maintain long term collaborations with our influencers & agencies
    • Create briefs, approve content, & set up a clear activation plan for the campaign
    • Negotiate deals with large agencies & celebrities, as well as internationally, if you think they can have a local impact  
  • Take a strategic & analytical approach to manage the channel to meet CAC, ROI, & budget goals
  • Take an active role in the global project pipeline to ensure that the French market participate & benefit as much as possible from new developments 
  • Take a critic view on the current setup of the program & actively propose strategic initiatives in favor of ROI

What we are looking for 

  • You have at least 2-3 year of experience in the influence industry (as influencer marketing manager or in influencer agency)
  • You have an understanding of the influencer marketing landscape, including recent industry trends & knowledge of the French celebrity & influencer scene, as well as global creators & personalities 
  • You have experience as a project or campaign manager
  • You are data driven & have basic Excel/Google Sheet skills 
  • You have strong relationship management skills 
  • You are highly self motivated individual with a hands-on mentality 
  • Requirement: Full proficiency in French & English

What we offer

  • The chance to have an impact role on one of the fastest growing food Tech companies in Europe
  • A vibrant & international environment with a great culture & DNA
  • A guaranteed steep learning curve & boost for your career
  • A passionate, proactive, driven & dynamic French team
  • Offices located in the center of Paris (Paris 1er)
  • Competitive compensation
  • Delicious reductions on our HelloFresh boxes
  • Top tier employee experience & employees perks (Alan Blue insurance, Swile (tickets restaurant), GymLib, reductions on transport, training budget)
 
 
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