Overview
Smartling was founded 14 years ago to make localization & translation seamless. Today, Smartling is rapidly growing, profitable & backed by Battery Ventures, a global technology-focused investment firm, supporting company growth & expanding our market share & leadership position. We are the only cloud-based, AI-enabled translation platform that combines a Neural Machine Translation Hub & professional language services; empowering teams to collaborate in real-time to create multilingual experiences customers love.
As a Digital Marketing Associate, you will play a pivotal role in supporting the marketing team with ongoing digital marketing & content management tasks across various online channels. Your responsibilities will encompass a wide range of tasks, from assisting in content production to managing social media & website updates & promotions. Your keen eye for detail & proficiency in digital marketing tools will be essential in optimizing our online presence & driving engagement for customers & prospects. This role will report to the Senior Manager, Digital Marketing but will work cross functionally with other members of the marketing team, as well as external vendors.
You Will
- Support manager with ongoing digital marketing strategy across multiple channels including paid media, organic search/SEO, organic social, & online marketing
- Assist manager in content migration of the current website to new CMS
- Event-related website updates & promotion, such as generating event landing pages, creating thank you pages, & updating website to promote on-demand content
- Review long-form SEO blog posts & project management of workflow with content vendor
- Input of content into CMS, website updates, & optimization
- Assist with marketing operations associated with product, event, or customer marketing-related projects
- Manage community & draft social posts for LinkedIn, Twitter, & Employee Advocacy, as well as manage content for video channels
- Implement & manage UTMs & external tracking
- Partner marketing & promotion of integration demonstrations & landing pages
- Manage distribution of assets to partner websites for promotion
- Collaborate with other members of the marketing team to execute ad-hoc campaign-related tasks
You Have
- 1-3 years of experience in digital marketing preferred
- Basic understanding of digital marketing KPI metrics & analytics
- Openness & ability to learn new concepts & systems & work cross-functionally with other members of the marketing team, along with external vendors
- Ability to write & draft creative content for social media
- Ability to make basic updates to existing landing pages, assets & graphics within the CMS
- Strong attention to detail & creativity
- A home office setup conducive to working remotely, & the ability to work effectively as a remote team member*
Preferred but not required
- Demonstrated understanding of GA4
- Proficiency working in spreadsheets with the ability to create pivot tables, visualizations & understand data reporting
- Familiarity with digital marketing platforms such as Google Ads, Sprout Social, Terminus, Linkedin Campaign Manager, SEMRush
- Experience working with CRMs (Salesforce and/or Pardot preferred)
You are
- An Analytical Thinker. interpreting data & metrics to make informed decisions & optimize campaigns
- Creative. developing innovative social media strategies
- Detail Oriented. ensuring accuracy & precision in tasks & outcomes
- Self-starter. Takes initiative, works independently, & shows resourcefulness
- Highly communicative. Communicating effectively across various channels to target audiences
You Will Enjoy
- Freedom - we are remote first
- Growth - an opportunity to learn & advance your career
- Wealth - we offer a competitive salary & 401(k) + company match
- Wellness - medical, dental, & vision insurance for you & your family
- Balance - flexible PTO + 11 holidays; generous parental leave
- Culture - an energetic, value-driven, & fun culture & team spirit
- Bonus - employee referral program & Apple equipment
Smartling is proud to be an equal-opportunity employer. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, skills, & experiences.
We use E-verify platform for the work authorization verifications.
The base salary range for this position may land between $55k-$75k depending on market data, geographic location, skills, qualifications, experience, & level.
*To work from home, you must have a strong internet connection, quiet space, & a professional (distraction & clutter-free) background.
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