Role Description

We are seeking a strategic & experienced product marketer to join us as Senior Product Marketing Manager, Security & Governance. In this role, you will drive the development & execution of go-to-market strategies for Dropboxs security, compliance, & governance solutions. Youll play a critical role in positioning Dropbox as a trusted partner for IT & security leaders, crafting compelling messaging, & enabling Sales with the tools they need to win.

You will leverage your expertise in security & compliance markets to develop differentiated positioning, lead 0-1 product launches, & optimize adoption strategies. This role requires a deep understanding of IT & security buyer personas, cross-functional collaboration with Product & Sales teams, & an ability to translate complex security concepts into compelling business value.

Responsibilities

• Market & Persona Expertise Develop deep expertise in security & IT buyer personas, understanding their pain points, regulatory challenges, & decision-making processes.
• Develop differentiated positioning Craft compelling messaging, use cases, demos & business outcomes that clearly articulate Dropboxs security & content access governance value proposition.
• Analyze & optimize performance Track & analyze pipeline, attach rate, adoption, & retention metrics, sharing actionable insights to improve business outcomes.
• Product Launches Drive 0-1 product launches & new feature rollouts, collaborating closely with Product, Sales, & Marketing teams to ensure strong adoption.
• Go-to-Market Strategy - Develop & recommend GTM strategies for Dropboxs security solutions, including pricing & packaging implications, & target audience segmentation. You will develop a point of view on how security features fit within Dropboxs multi-product ecosystem & provide recommendations to maximize revenue, adoption, & competitive differentiation.
• Sales Enablement Create high-impact sales enablement assets (e.g., battlecards, pitch decks, FAQs, competitive insights) to help Sales & Customer Success teams engage security-conscious buyers effectively.
• Content Strategy & Development Lead the development of thought leadership content, whitepapers, customer case studies, & solution briefs that reinforce Dropboxs security expertise.
• Market Intelligence - Responsible for analyzing industry trends, customer needs, & competitive dynamics to inform go-to-market strategy, product positioning, & bundling decisions.

Requirements

• 5+ years of experience in product marketing, solutions marketing, or related roles, ideally in B2B SaaS with a focus on security, compliance, or IT audiences.
• Strong understanding of security, compliance, & governance trends, with experience marketing to IT & security decision-makers (e.g., CISOs, IT Managers. 
• Proven success in 0-1 product launches, driving adoption & market penetration for new solutions.
• Exceptional ability to translate technical security concepts into clear, compelling narratives for business & technical audiences.
• Experience developing sales enablement materials that drive measurable engagement & revenue impact.
• Strong cross-functional collaboration skills, with the ability to work effectively with Product, Sales, & Marketing teams.
• Analytical mindset, leveraging data to measure performance & optimize marketing strategies.