THE COMPANY

MPOWERs borderless loans & scholarships enable students from around the world to realize their full academic & career potential by attending top universities in the U.S & Canada. 

As a mission-oriented fintech/edtech company, we move extremely quickly & leverage the latest technologies, global best practices, & heavy analytics to tackle one of the biggest challenges in financial inclusion. Were backed by over $150 million in equity capital from top global investors, which enables fast growth & provides our company with financial stability & a clear path to an IPO over the coming years.

Our global team is composed of former management consultants, financial service & technology professionals, & other experts in their respective fields. We work hard, have fun, & believe strongly in our cause. For us, MPOWERs mission is personal.

As a member of our team, youll be challenged to think quickly, act autonomously, & constantly grow creatively in an environment where fast change & exponential growth are the norm. Ideation & implementation happen very quickly. We value feedback & emphasize personal & professional development by providing the resources you need to further your skills & grow with the company. MPOWER is committed to cultivating your strengths & curiosity & helping you make an immediate impact.

MPOWER has been named one of the best fintechs to work for by American Banker for the past 5 years in a row. We are honored to be nominated by multiple agencies & publications for our leadership in Tech, diversity & social impact. We pride ourselves on being a growth company for grown-ups, where there are no pool tables but rather great health, education, & maternity/paternity benefits instead. Our team diversity has been recognized as well; were one of the most diverse workforces in the world in terms of nationality, gender, religion, age, sexual orientation, & educational background.

THIS IS A FULL-TIME POSITION BASED IN BANGALORE, INDIA

THE ROLE

As the Marketing Automation Manager your role is to elevate our messaging program (email, SMS, WhatsApp communications). The ideal candidate will be an experienced email/messaging marketer with hands-on experience working with a variety of Email Service Providers (ESPs) to deliver communication & engagement results. They will be someone who thinks outside the box to constantly improve processes & eager to be hands-on in the process daily. You will have experience communicating to a global, diverse audience with engaging & informative content. Your responsibilities will include:

• Driving the management of a full-scale international email/messaging program across multiple ESPs 
• Collaborating across multiple teams including content, marketing, customer service & product to elevate messaging & delivery
• Driving continued evaluation & improvements to our email & messaging processes & tools, using data as a guiding light 
• Developing internal guides on best practices, processes & strategies around email & messaging
• Implementing best practices within customer communications, delivering positive results based upon improvements tracked through consistent reporting 

THE QUALIFICATIONS

• Bachelors degree in Marketing, Communications, or a related field
• 8+ years of experience producing B2C email/messaging marketing content in financial services, consumer finance, or a similar industry
• A deep understanding of the importance in addressing a global audience with a strong sense of cultural sensitivity 
• Superior communication, presentation & facilitation skills with the ability to express complex concepts in plain language to reach broader audiences
• Strong attention to detail & organization, & highly efficient at developing processes
• Tech-savvy with the ability to navigate a variety of ESPs & CRMs with a strong understanding of HTML
• Able to produce high quality deliverables on a tight deadline amongst competing priorities
• A seasoned leader that manages through mentorship & an open line of communication as a team player.  

A passion for financial inclusion & access to higher education is a must, as well as comfort working with a global team across multiple time zones & locations!

In addition, you should be comfortable working in a fast growth environment, meaning a small agile team, fast-evolving roles & responsibilities, variable workload, tight deadlines, & a high degree of autonomy.