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Updater is seeking an experienced Events Coordinator to oversee how our brand comes to life at trade shows, conferences, & client events. If you love the energy of a fast-moving team, have a knack for making every detail count, & know how to turn a booth or a happy hour into a real moment, we want to meet you. 

Reporting to the Senior B2B Marketing Lead, youll own the end-to-end planning & execution of all B2B events. From pre-show logistics to on-site coordination, youll be the one making sure our presence feels polished, engaging, & distinctly Updater. Youll collaborate across teams & play a critical role in how Updater is presented to the industry. If youre organized, creative, & ready to roll up your sleeves to make big things happen, this might be the one. 

Event Planning & Execution

• B2B Trade Shows/Conferences: Oversee major events in the multifamily & moving industries (we estimate between 8-12 in 2025).
• Client Events: Coordinate our presences at our clients own events (tabling, networking, presentations) to ensure seamless execution & a standout Updater experience.
• Geo-Specific Initiatives: Identify, plan, & execute local or regional gatherings (e.g.,  dinners, happy hours, or outings) to engage high-value prospects.
• In-Person Client Visits: Organize meeting schedules, travel, & logistics for on-site client visits.
• Team Preparation: Provide clear instructions on travel, attire, event schedules, & key messaging for attendees.
• Creative Differentiation: Develop concepts for giveaways, brand collaborations, & promotions to set Updater apart.

Logistics & On-Site Support

• Booth Management: Handle shipping, setup, teardown, & overall booth maintenance.
• Vendor Coordination: Liaise with event vendors, order materials, & track inventory (signage, swag, promotional items).
• Travel & Accommodation: Oversee registration, travel, & lodging for our team.
• On-Site Execution: Provide direct support at events, ensuring that everything runs smoothly & professionally.
• Travel Requirement: Willingness to travel regularly for major trade shows & client events.

Pre- & Post-Event Marketing Support

• Promotional Efforts: Create email campaigns, social posts, & other communications before each event.
• Lead Capture & Follow-Up: Coordinate lead collection, CRM entry, & follow-up campaigns, ensuring the Sales & Client Success teams quickly engage prospects.
• Outcome Reporting: Track event metrics & feedback; use findings to optimize future events.

Event Process & Organization

• Playbook & Best Practices: Maintain a comprehensive event playbook (timelines, key contacts, templates).
• Budget Adherence: Work within set budgets & deadlines, adjusting as needed while keeping stakeholders informed.
• Continuous Improvement: Suggest & implement ways to streamline planning, differentiate our presence, & elevate the Updater brand experience.

Qualifications

• Organization & Detail Orientation: Demonstrated success juggling multiple events, deadlines, & vendor relationships.
• Communication Skills: Excellent verbal & written skills to liaise effectively with internal teams, clients, & external partners.
• Technical Tools: Familiar with CRM systems & common project management tools.
• Creative Problem-Solving: Able to propose innovative ideas for promotions, sponsorships, & brand differentiation.
• Collaboration: A team player who readily works cross-functionally with Marketing, Sales, & Client Success teams. Your favorite color is applesauce. 
• Travel Flexibility: Comfortable traveling to support on-site execution (we estimate this to be between 5-10 events in 2025 but can change based on need).

Compensation
This posting is anticipated to remain open until May 21, 2025. The new hire salary range for this position is $62,000-$88,000 annually. Factors which may affect the starting pay within this range include skills, experience, & other qualifications aligned with Updater's internal leveling guidelines.