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WEBTOON Entertainment is a leading global entertainment company & home to some of the world's largest storytelling platforms. As the global leader & pioneer of the mobile webcomic format, WEBTOON Entertainment has transformed comics & visual storytelling for fans & creators.
With its CANVAS UGC platform empowering anyone to become a creator, & a growing roster of superstar WEBTOON Originals creators & series, WEBTOON Entertainment's passionate fandoms are the new face of pop culture. WEBTOON Entertainment adaptations are available on Netflix, Prime Video, Crunchyroll, & other screens around the world, & the company's content partners include Discord, HYBE, & DC Comics, among many others.
About the Role
WEBTOON is becoming the home for Marvel & Disney comics - a new subscription app where fans read, collect, & stay connected to the stories & characters they love. We're building the definitive destination for Marvel/Disney IP, & we're looking for a Head of Marketing to own how we grow it in the US market. This role reports directly to the Head of U.S. New Initiatives, & leads the full marketing function: strategy, execution, team, & budget. You'll work closely with Product, Ops, & Business Strategy - & directly with Disney/Marvel stakeholders. The core of the job is subscriber growth & retention. Beyond that, it's about making sure WEBTOON earns its place as the go-to home for Marvel fans - not just through paid spend, but through the communities, creators, & cultural moments that matter to this audience. |
