Kepler executes engineered marketing, where every message & ad delivered helps create a more personalized & productive relationship between brands & their consumers. We do this by acting as clients agency of record, as their in-house team, or some hybrid of the two & by harnessing data & technology across all paid digital media & data-driven CRM channels.
Kepler prides itself on being a great place to work. In fact, were proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team & our clients.
- We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, & how we're responding to challenges we face.
- We're growing. For you, that means unparalleled growth opportunities & a role in shaping the direction of the company.
- We're fun. You'll work with & learn from the smartest people in the industry & have a blast doing it.
Summary:
As a Data Strategy & Analytics Specialist 1, you will be responsible for ingesting, QA'ing, cleaning, transforming, visualizing, & interpreting digital marketing performance data. You will need outstanding problem-solving abilities, comfort with manipulating large sets of data, & excellent English communication skills. This is an exciting, entry-level position that requires strong quantitative skills, a technical mindset, & a desire to be part of a tightly-knit team that's out to change the industry. You will work with & learn from the smartest people in the industry.
What You Will Do:
- Manage digital media, third party, & client data across multiple clients.
- Unify & translate large sets of data from different data sources into cross-channel visualizations, dashboards, & reports for both Kepler & client usage, tailoring them to your clients unique business objectives & needs
- Partner with clients & internal teams to understand business & marketing goals, leveraging analytics to advance these goals.
- Develop data visualizations (e.g., Datorama, Looker, PowerPoint) for brands & any back-end functionality, as well as custom client-facing reports as needed.
- Help identify data discrepancies & possible problems with campaign tracking or reporting infrastructure.
- Become an expert in the digital marketing ecosystem & in media analytics tools across digital channels, including display (banner ads), mobile (smartphone, tablet), search (Google, Bing), social (Facebook, Twitter) & online video (Hulu, YouTube), among others.
- Become an expert in Kepler's proprietary software suite & AI capabilities.
- Learn about testing & custom analysis techniques to measure the impact of digital media campaigns & generate actionable insights for our clients.
Must Have:
- Strong analytical & problem-solving abilities.
- Strong interest (or experience) in marketing & digital media analytics (including display, mobile, social & search)
- Comfort with MS Excel & large sets of data, with the ability to think creatively about challenging problems.
- Excellent bilingual communication skills in English & Spanish.
- Strong proficiency with SQL.
- Ability to self-manage, juggle multiple priorities, & pay strong attention to detail.
- Ability to contribute to an entrepreneurial, team-based environment.
Nice to Have:
- University degree.
- Online advertising experience (e.g., Google Ads/Search Ads 360, Facebook Ads, LinkedIn Ads, Google Analytics, etc.).
- Experience working with Salesforce Datorama or similar reporting software such as Looker Studio, PowerBI, or Tableau.
- Knowledge of programming languages to aid in analysis (e.g., SQL, Python, R).
Benefits & Perks
- Competitive health & dental benefits
- Tuition reimbursement & training stipend
- Hybrid Office/WFH Schedules: office supplies, internet, & phone stipend
- Work from Anywhere 4 weeks per year
- Stocked kitchen, & other team outings
- Collaborative & friendly work space, easily commutable location
- Volunteering & altruism opportunities
- Team building lunches & events, & company celebrations: Summer, Halloween, Holidays, & many multicultural holidays recognized/celebrated
- If something is important to you thats not listed here, let us know!
Career & Development Focus
- Ongoing learning & development for education opportunities such as webinars, books, classes, relevant conferences & events
- Opportunities to pursue business related side projects & Hackathons
- Environment of learning from peers, including 30+ class training program, Kepler University, powered by Center of Excellence & Tiger Team subject matter expert groups
- Opportunity to work with cutting edge technology & industry thought leaders
- Kepler Rocket Mentorship Program: beneficial for the development of both mentors & mentees
**All applications must include a Resume & Cover Letter in English to be considered.
Kepler is a people first organization. If this roles piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women & people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others.
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