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Vayner Media // social-first digital shop
Media, Full Time    New York    Posted: Saturday, September 26, 2020
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Forged in the formative years of VaynerMedia, Sasha serves ambitious leaders with a growth mindset. Weve taken our combined decades of experience working on F500 brands in all sectors & right-sized it for todays growing brands. Whether through brand strategy & identity, marketing playbooks, or execution across the digital media landscape, we help build businesses that last. 

General Qualifications:

  • You have experience with both new technology & digital platforms
  • You thrive in a dynamic, fast-paced, high-energy environment
  • You are detail-oriented & organized
  • You want to work with clients to impact their business & think of innovative solutions, not just answer a brief
  • You are driven & hungry for success, & always want to learn more
  • You are a team player & enjoy collaboration

What You'll Do: 

  • Oversee Media Analysts & Senior Media Analysts providing leadership, mentorship, vision & technical expertise.
  • Monitor campaigns for performance along with a team of Media Analysts & Senior Media Analysts, ensuring campaigns are pacing accordingly, managing spend, troubleshooting campaigns, creating insights about performance, making updates accordingly & flagging potential issues to management.
  • Create & present sophisticated media investment strategies to clients, derived from industry insights & QA reporting.  
  • Partner with media leads & internal client service teams to manage, nurture & develop client relationships.
  • Develop & deliver client-facing campaign reports to showcase performance, new business opportunities, & storytelling: pacing reports, campaign build, ad-hoc analysis, & high-touch optimizations to ensure relevant metrics & insights are highlighted.
  • Manage up to senior leadership corresponding the most crucial aspects of a client's business, keeping them abreast of any pertinent developments & urgent client needs.
  • Manage ad technology vendors needed to execute specific campaign work.
  • Collaborate across disciplines to craft best-in-class, holistic digital media strategies rooted in driving tangible business outcomes for large brands.

What You've Got:

  • 3-4 years experience media agency experience as a Media Buyer (Activation, Investment)  with entrepreneurial street cred and/or BA/BS degree 
  • Experience leading & managing a team or an individual 
  • Advanced skills in Excel including pivot tables, V-Look Ups, & macros
  • Experience across buying/biddable platforms in any of the following: 
    • Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok, YouTube*
    • Programmatic - Adobe Media Optimizer, Google Ads, Xandr
    • Publisher Direct: OTT/ Content Partnerships
  • Any Additional Experience in the following a plus: Search, Amazon (AMS, Amazon DSP, AMG)
  • Experience working with analytics, attribution & measurement systems.  Including but not limited to:
    • Google Analytics
    • MOAT/IAS/Double Verify
    • Nielsen/Millward Brown/Oracle Measurement
  • An empathetic, patient & collaborative spirit that fosters a positive day-to-day experience for their teammates.
  • You live for todays digital & mobile consumer, driven, & hungry to succeed & always looking to learn more.
  • Have the ability to lead by example in terms of attention to detail, general work ethic, empathy & internal/external professionalism.
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