DIGITAL CAMPAIGNER AT PURPOSE

Purpose is looking for Digital Campaigners across experience levels to join our Global Freelance Roster. We take on some of the most challenging issues in partnership with private & public sector clients across the world. We have teams located in New York, London, Sydney, Nairobi, Sao Paulo & New Delhi. 

We love building long-term relationships with talented freelancers, & want to proactively meet writers to learn what makes you unique before were in the process of staffing for project work. Well be reviewing applications on a weekly basis & reaching out directly for introductory meetings, & then reaching out when the need arises. 

We're looking for folks living anywhere in Australia, India, UK, Brazil, Colombia, France, United States, Canada or Kenya! If you're based elsewhere & want to work with us, send us an email via our contact form. 

Digital Campaigners work on our project teams to drive the execution of campaigns projects across digital channels. They have the ability to solve complex problems & oversee multiple moving pieces in a fast-paced & creative client service environment. They know the ins & outs of creating creative campaign concepts (eg: building theories of change, working on narrative building projects).

We're looking for folks with experience planning, writing, & distributing content strategically across social, email, & on websites. They will be managing paid social media properties with large followings, including creating & updating content calendars, & assisting with the technical integration to create a strategic & engaging content experience.

It would be great if you also know how to run & manage large scale paid media campaigns, including segmentation, testing, & reporting, & are generally comfortable with the tools & tactics of Digital Campaigning. 

WHAT YOULL DO

The Digital Campaigner will join Purposes Campaigns team, working on digital campaign execution across a range of client-service & funder-driven projects. In this role, you will:

• Work with projects teams to create & execute upon paid media strategy across digital channels
• Specifically be responsible for managing Facebook Ads platform
• Manage content production, create & oversee content flight plan, monitor & optimize content performance & create client reports on metrics
• Work with project teams to help identify rapid-response campaign opportunities based on whats happening in todays news cycle
• Work with our Strategy & Campaigns team to develop campaign strategies aimed at mobilizing target audiences to participate in creating meaningful social change
• Work with our Creative team on developing campaign opportunities, & to co-develop compelling creative campaign concepts
• Participate in brainstorms to develop creative content ideas for short films, websites & digital experiences, that complement on-the-ground activations
• Plan, & execute content strategies across social, web & email 
• Manage relationships with paid media vendors, web developers, designers, videographers, & creative consultants to advise strategic direction on campaign execution 

Purpose takes on some of the biggest challenges in the world, which affect people of different identities & backgrounds in different ways. We are stronger & most effective with a diverse team leading the charge & are committed to building a team that represents a variety of backgrounds, perspectives, & skills. As an equal opportunity employer, we welcome the unique contributions that individuals bring in terms of their education, opinions, culture, ethnicity, race, sex, gender identity & expression, nation of origin, age, languages spoken, veterans status, color, religion, disability, sexual orientation & beliefs.