Similarweb is the leading digital intelligence platform used by over 3500 global customers. Our wide range of solutions power the digital strategies of companies like Google, eBay, & Adidas. We help our customers succeed in todays digital world by giving them access to data-driven insights, competitive benchmarks, strategic analysis, & more. In 2021, we went public on the New York Stock Exchange, & we havent stopped growing since!  

Were looking for a Director of Market Insights to lead a team that will generate research & insights content that will influence Fortune 500 executives in retail, manufacturing, financial services, tech & media on digitally transforming their business, powered by Similarweb data. Similarwebs research is often cited in major news outlets, including Forbes, Wall Street Journal, AdAge, CNBC, & more.

As a digital strategy expert, you will oversee the global insights & content strategy for our market research audience. With unfettered access to the webs most accurate & cutting-edge digital intelligence data, you will establish our proprietary research methodologies that drive consistent & scalable delivery of marketing insights & build Similarwebs authority in the market research industry. Lead research design & analysis & shed light on the behaviours & trends that matter to tell compelling, data-driven stories that help prospects understand the value of Similarweb. You will study key areas of consumer behaviour & market analysis & produce deliverables based on findings that have urgent implications for market research leaders. Using data storytelling, you will help create a strategy that will support marketings objectives & leverage our Advisory Services organisations approach to supporting client objectives.

This role will report to the CMO, where the candidate must be able to excel in a fast-paced organisation with high expectations on the quality of deliverables. This is an excellent opportunity for an experienced research or insights leader seeking to join a high-performing, mission-driven team.

What You Will Do:

• Generate research methodologies that create a Similarweb branded approach to developing insights content for key market research topics like consumer behaviour, digital performance, digital strategy, & more - focusing 
• on the CPG, Retail & Financial Services industries 
• Develop a deep understanding of market research & marketing leaders priorities & challenges to derive consumer & market insights that prompt action; stay abreast of emerging trends & evaluate their significance, as well as incorporate areas of client interest revealed by professional services colleagues
• Partner with a wide range of internal stakeholders, including Advisory Services, Client Services, Marketing, & Product, to identify key business questions that can be answered through Market Insights
• Find, evaluate, & collate relevant information & data from across the industry & customer landscape
• Evangelise & influence internal marketing partners to incorporate & emphasise your research in client-facing events & relevant programs
• Design strategic calculations & queries, analyse data, & interpret results that provide clear & actionable insights & recommendations throughout the content creation lifecycle
• Analyse existing & develop new quantitative data analysis & conduct qualitative research as needed 
• Generate charts, tables, & other data visualisations to illustrate findings
• Create annual Market Insights plans & manage the execution of work on time
• Manage Market Insights team members to ensure insights needs are met across the organisation & ensure a high level of rigour, quality, & objectivity across work outputs for all Insights team members

Team Management

• Manage 2 to 3 direct reports
• Oversee training, coaching, performance management & support to continue developing their skills & research acumen
• Ensure team effectiveness, efficiency, knowledge sharing & engagement by providing leadership & guidance to direct reports

This is the perfect job for someone who:

• Minimum of 5 years of prior research experience, preferability with a digital intelligence market research vendor company
• Minimum of 2 years of people management experience
• Hands-on experience utilising qualitative & quantitative research methodologies & working in market research, data analytics, digital intelligence, & creating industry reports
• Strong analytical skills (ability to synthesise complex information from multiple sources)
• Intellectually curious, data-savvy, & data-driven, with strong attention to detail & accuracy
• Strong interpersonal skills (ability to navigate complex organisation structures & influence accordingly to succeed)
• Highly motivated, self-directed, & thrives in managerial role managing a team of insights leaders
• Collaborative & solution-minded with the ability to manage multiple projects simultaneously
• Excellent verbal & written communication kills

Why youll love being a Similarwebber:

Youll actually love the product you work with: Our customers arent our only raving fans. When we asked our employees why they chose to come work at Similarweb, 99% of them said the product. Imagine how exciting your job is when you get to work with the most powerful digital intelligence platform in the world.

Youll find a home for your big ideas:  We encourage an open dialogue & empower employees to bring their ideas to the table. Youll find the resources you need to take initiative & create meaningful change within the organisation. 

We offer competitive perks & benefits: We take your well-being seriously & offer competitive compensation packages to all employees. We also put a strong emphasis on community, with regular team outings & happy hours.

You can grow your career in any direction you choose: Interested in becoming a VP or want to transition into a different department? Whether its Career Week, personalised coaching, or our ongoing learning solutions, youll find all the tools & opportunities you need to develop your career right here.

Diversity isnt just a buzzword: People want to work in a place where they can be themselves. We strive to create a workplace that is reflective of the communities we serve, where everyone is empowered to bring their full, authentic selves to work. We are committed to inclusivity across race, gender, ethnicity, culture, sexual orientation, age, religion, spirituality, identity & experience. We believe our culture of equality & mutual respect also helps us better understand & serve our customers in a world that is becoming more global, more diverse, & more digital every day.

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