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The role
We are seeking a dynamic Freelance Senior Art Director for HelloFresh. You will be supporting our content creation team, working to develop & execute visual concepts for photo & video. With a keen eye for striking & impactful visuals as well as a solid understanding of brand & creative, you will help our creative teams to execute channel specific, focused, scroll-stopping content.
You will have extensive hands-on experience on photo & video sets, guiding teams & raising the bar in terms of creativity & quality of execution. With a clear communication style you will be an effective people leader & relationship builder focused on creatives. You have a deep understanding of cultural relevance for brands & are comfortable taking creative risk & defining brand guardrails. You work regularly with AI-driven tools to complement creativity & will seek out new ways to integrate them in our creative work.
What youll do
- Develop visual concepts for photo & video productions for HelloFresh Group brands globally
- Represent a position of creative authority for photo & video productions both on set & in post production
- Build authority as a brand guardian, connecting our content creation across touchpoints
- Elevate the quality of our creative content, communicating clearly & guiding creative teams towards excellence
- Champion & use AI-tools to enhance every step of the creative workflow
- Act as a creative feedback owner & trusted partner for studio & internal business clients
- Communicate & help to expand our content guidelines for HelloFresh Group brands
What youll bring
- 5+ years of professional experience in creative teams, studio production. Experience working with food content is a plus
- A strong portfolio of creative work, showing a range of projects in both photography & video
- Familiarity with photo, video, & postproduction workflows & tools
- An eye for detail, visual storytelling, & craft that you apply to a high standard of execution
- Ability to collaborate effectively with both marketing & creative teams
- Distilling strategic & marketing briefs into actionable creative guidance for on set teams
- A passion for bringing innovative technologies such as Generative AI to creative workflows
- Top-notch organizational skills, able to manage multiple projects with varying priorities
- Excellent communication skills in English
Please submit your complete application below including your salary expectations & earliest starting date.
After submitting an application our team will review this & get back to you within 5 business days.
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