ABOUT VAYNERMEDIA 

VaynerMedia is a contemporary global creative & media agency with an expertise in driving relevance for clients & delivering impactful business results. The independently-owned agency was founded in 2009 & has offices in New York, Los Angeles, London, Singapore & Mexico City. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards & The Webby Awards. It is part of the VaynerX family of companies. 

Overall Purpose

Strategy at VaynerMedia provides a crucial perspective on the business dynamics.  We are a human centric, culture obsessed discipline where we dive deep into audience insights, media trends, cultural shifts, & tech innovations that inform our strategic recommendations.  Our team is collectively redefining & modernizing the way our clients harness consumer & cultural intelligence, develop brand strategy & plan for attention.

 KEY AREAS OF RESPONSIBILITY

•  Articulate data-driven insights in a logical flow in order to deliver a compelling & enlightening story to client.
• Bring the consumers world to life through the use of qualitative & cultural mining, plus insightful synthesis of quantitative research.
• Demonstrate strong analytical & strategic skills to help solve clients business problems.
• Stay abreast of the competitive landscape & identify new methodologies as it pertains to data & human centered research to deliver meaningful results for our clients.
• Evaluate creative concepts & communication opportunities & provide sound feedback and/or recommendations, as appropriate.
• Facilitating brainstorms, workshops & ideation sessions that drive greater creativity & innovation.
• Direct the strategic development of client presentations & other important communication; delivering clear, compelling & persuasive communications to all stakeholders.
• Be an ambassador in the development of new insights, audience segmentation & cultural analysis that will build & clients businesses.
• Responsible for growth & development of his/her direct reports / team by providing clear, direct, actionable & motivating feedback
• Brief creative teams for ideation & steer / facilitate brainstorms & workshops.
• Build & maintain client & external agency relationships.

 EXPERIENCE/KNOWLEDGE REQUIRED

• 8-10 years with strategically building brands at a top agency, working for Fortune 500 clients - must have experience understanding the intersection of business strategy, consumer insights & digital behavior in grounding big, purposeful ideas.
• Management experience, recognized for their ability to balance
• Strong leadership experience & recognized for their ability to balance mentorship & empowerment of the team, with ensuring quality of strategic output.
• Ability to review qualitative, quantitative research, & behavioral data & independently be able to dive into research tools to draw & interpret insights.
• Ability to interact with & influence people of an organization, fostering strong cross-functional teamwork & collaborative results.
• Strategic thinking ability with balanced analytical & creative approach to integrated marketing planning.
• Understanding of multiple channels for communications & connections, & their role in brand & content marketing.
• Self-motivated & demonstrates initiative in identifying opportunities, discerning a clear path forward & acting upon them swiftly.