Role Description

We are looking for a technically minded, analytical Marketing Operations Manager who will strive to further develop our email system provider, expand & investigate our database & provide support to our marketing managers with execution of all audiences, journey & campaign creation with the purpose of engaging & monetizing our Dropbox Customer base. Youre passionate about Marketing & are looking to expand & grow your lifecycle marketing career. You are also excited to work globally & closely with cross-functional partners, including Product, Product Marketing, Regional leads, & more.

You are data-driven & have a passion for growth. You are technically minded & have a deep understanding of databases, SQL, dashboarding & data investigation. You are an analytical individual with a passion for investigating & problem solving. You will understand marketing & sales processes, have working knowledge of lifecycle email & mobile push notification marketing, marketing automation, A/B testing, reporting, & be able to take on a dedicated project management approach towards these initiatives. You are solutions-focused & dedicated to sharing your knowledge for the advancement of our whole team.

Responsibilities

• Anchor the team & provide a technology point of view on advanced topics like MTA, campaign air-traffic control, & data flows
• Build tech specifications & business campaigns to align cross functional stakeholders around shared goals
• Scope out new technologies or projects that significantly modify the way we use data within marketing campaigns & how it flows through our platforms
• Partner & collaborate with marketing, product/sales, engineering teams, & 3rd-party vendors in developing & managing event & attribute data capabilities for highly personalized email & push campaigns 
• Support the enablement of the lifecycle marketing tech stack; configuration, monitoring & troubleshooting
• Develop & implement production & workflow processes
• Support transactional campaign planning, development, & execution
• Identify opportunities for process improvement & adoption of best practices
• Support end of life communications for products & features
• Maintain positive email deliverability & global compliance

Requirements

• 5+ years of marketing automation experience creating B2B or B2C scaled automated lifecycle journeys (across email, in product, mobile) with a particular focus on system & data connections
• Proven success collaborating with cross-functional teams (Product, Engineering, Sales, & Marketing) & driving alignment in a matrixed environment
• Demonstrable skills with internal & 3rd party marketing automation solutions (Iterable, Marketo, Braze, etc.) & sales CRMs such as Salesforce
• Demonstrable experience with creating & managing APIs
• Proven ability with managing CDP, model-driven targeting, & 3rd party data connections
• Experience with analysis, data manipulation, & management using SQL in advanced data platforms (Snowflake, Redshift, etc.)
• Strong project management skills; results-focused with impactful execution & follow-through; highly detail-oriented
• Comfortable with the basic elements of HTML, CSS, AMPScript, & Handlebars
• Knowledge of email regulations; CAN-SPAM, GDPR, CASL, & other local variations

Preferred Qualifications

• Bachelors degree or equivalent in related field