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Join our HelloFresh Family
At HelloFresh, we change the way French people eat, thanks to our meal kits!
Our ambition? Revolutionize the everyday life of our subscribers, by promoting a more sustainable way of cooking & by helping them discover curated, creative & healthy recipes. The perfect mix between technology & gastronomy, for delicious moments with friends & family.
HelloFresh is present in more than 15 countries. France is a young market launched in 2019, & that is experiencing an impressive growth: we became leaders in our market in early 2021. All this makes it the perfect moment to join our team & lead a strong impact in one of the most promising French scale-ups!
How do we make all this possible? Thanks to a team of talented & dynamic food lovers, an amazing culture & DNA, & a stimulating work environment.
If you want to take part in this incredible human, international & entrepreneurial adventure, apply to one of our available positions & join us!
About the role
For our dynamic Growth team in France (Paris), were looking for an Associate Influencer Marketing Manager to help accelerate our impact & support the scaling of our global strategy.
As the channel owner, you will drive customer growth & brand building by continuously innovating & optimizing our influencer initiatives. Youll leverage your deep understanding of the French influencer landscape & our customer insights to run targeted acquisition campaigns & strengthen the channels overall ROI.
You will report directly to the Senior Influencer Marketing Manager.
What you will be doing
- Drive the execution of our influencer strategy with a strong focus on customer acquisition & performance.
- Manage high budgets & influencer collaborations end-to-end:
Identify, select, & contact the right talents for our campaigns
Negotiate & secure long-term partnerships with creators & agencies
Build strong briefs & oversee flawless execution: set up clear activation plans, review & approve content, handle day-to-day communication with agencies & influencers
- Use data to guide decisions, continuously optimize collaborations, & build ROi driven strategies
- Challenge the current channel setup & proactively suggest strategic initiatives to strengthen ROI
- Work with the Brand team to deliver impactful ad-hoc upper-funnel campaigns with top creators, celebrities, or special initiatives that go beyond performance.
- Take an active role within the French Growth team & collaborate cross-functionally to help reach broader group OKRs.
What we are looking for
- You have 2-3 years of experience in the influencer industry (as an influencer marketing manager or agency), ideally with performance-oriented campaigns.
- Bachelors or Masters degree in Marketing, Business, or a related field, providing a solid foundation in business strategy.
- You have a strong passion for influencer marketing & a solid understanding of the French influencer landscape & its trends.
- Proven experience managing large campaigns, big budgets, & high-level negotiations YouTube campaign experience is a strong plus.
- Data-driven mindset & good G-Suite skills.
- Excellent communication & relationship-building abilities.
- Highly self-motivated with a hands-on, proactive approach.
- Requirement: Full proficiency in French & English.
What we offer
- The chance to have an impact role on one of the fastest growing food Tech companies in Europe
- A vibrant & international environment with a great culture & DNA
- A guaranteed steep learning curve & boost for your career
- A passionate, proactive, driven & dynamic French team
- Offices located in the center of Paris (Paris 1er)
- Competitive compensation
- Delicious reductions on our HelloFresh Boxes
- Top tier employee experience & employees perks (Alan Blue insurance, Swile (tickets restaurant), GymLib, reductions on transport, training budget)
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