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Box // cloud content management
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Box is the market leader for Cloud Content Management. Our mission is to power how the world works together. Box is partnering with enterprise organizations to accelerate their digital transformation by creating a single platform for secure content management, collaboration & workflow. We have an amazing opportunity to further establish ourselves as leaders in the space, & we need strong advocates to help us achieve that goal. 

By joining Box, you will have the unique opportunity to help capture a majority of this developing market & define what content management looks like for the digital enterprise. Today, Box powers 100,000+ businesses, including many top Fortune 500 companies who trust our secure collaboration platform to manage the entire content lifecycle.


Box solves important business problems for customers of all sizes, in every industry. We are growing fast. Real fast. Every business in the world is looking to modernize the way that they work. The Box Content Cloud is ideally positioned to help enterprises transform how people manage their content & execute their mission-critical workflows. As a product marketer for key enterprise content management & workflow capabilities at Box, you're responsible for developing positioning, messaging, & integrated go-to-market plans to drive awareness & adoption, & have fun while doing so! You'll collaborate with various teams including product management, business development, sales, & customer success to deliver exceptional value to our customers. And youll help define what the future of work looks like both at Box & for our customers.


  • Develop & drive the overall go-to-market plan for enterprise content management, metadata & workflow capabilities including product launches, pricing/packaging, positioning/messaging & field enablement

  • Develop compelling, differentiated messaging, with a clear understanding of the target customer/audience, competition & the use cases we are able to address

  • Manage & execute the cross-functional implementation of the product launch plan partnering with Brand, PR, demand generation teams

  • Develop content for external marketing channels (blog posts, presentations, 1-pagers, e-books, thought leadership) as well as for GTM team enablement (outbound plays, battle cards, pitch decks, webpages, call scripts, email templates) 

  • Engage directly with prospects & customers to learn about their ECM, content, metadata & workflow needs, & educate them about the Box Content Cloud 

  • Actively partner with the product team & influence the product roadmap based on customer insight, market research, customer adoption, & market awareness

  • Contribute to analyst briefings, evaluations & reports to establish the Box Content Cloud as a market leader

  • Above all else, you will serve as a passionate advocate & collaborative leader who brings together marketing, sales, customer success, & product teams to drive business results

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