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Databases are the beating heart of every business in the world.

Cockroach Labs is the creator of CockroachDB, the most highly evolved cloud-native, distributed SQL database on the planet that scales fast, survives anything, & thrives anywhere. We created CockroachDB to unshackle teams from the constraints of their database. Join us on our mission to enable every developer to build world-changing applications!

About the Role

In this strategic role,  you will define our technical story, drive the delivery of key technical assets, & measure its effectiveness in our audience. You will collaborate across the business to help communicate how CockroachDB directly supports developers, operators & architects. You will help deliver reference architectures that will inspire next generation applications & help manage key benchmark activities. Youll work with our Product, Developer Relations, Technical Staff & technical field resources to identify & deliver code samples, videos, sample applications & content that represents the value of CockroachDB to our technical audience. You will also participate in the development of our overall narrative & message & will be a key contributor to our competitive intelligence program. 

The ideal candidate will have experience in pre-sales (solution engineering), developer relations, sales enablement, or technical product marketing. You should like to tinker & dream of interesting ways to communicate deep technical concepts. You should have experience building apps & services & are comfortable around databases & adjacent technologies. 

You Will Own

  • Content Creation: One key to adoption of a CockroachDB is helping developers see the database. The content you create will include demos, samples applications, how to recipes & code samples. Youll also help deliver the story & the key assets that will communicate these items to the market (tech briefs, videos, blog posts, presentations, etc).

  • Key Strategic Assets: As the Distributed SQL market matures, you will produce reference architectures that will inspire the creation of full stack, breakthrough applications & publish benchmark reports that help our customers & community compare CockroachDB to others.

  • Product Message & Content: You are also a key component of the Product Marketing team & will participate in our product launch process, providing insight & input into the message & narrative that will inspire & incite adoption of CockroachDB.

The Expectations

In your first 30 days, you will immerse yourself in our market & product, CockroachDB so you can gain proficiency in your communications. During this time, you will build relationships with various teams at Cockroach Labs. You will work closely & establish relationships with the technical staff, dev rel team, product managers, sales engineers & the remainder of the marketing team. 

You Have

  • 10+ years of total experience with a minimum of 3-5 years technical marketing experience
  • Hands-on experience with developer tools & database technologies 
  • At least a basic understanding of distributed systems
  • Intellectual curiosity & a desire to tinker with technology
  • Proven experience collaborating across multiple teams
  • A unique capability to create compelling marketing communications 
  • Great organizational skills & excel with logistics
  • Strong ability to take a project from idea to execution
  • Excellent interpersonal, leadership, & communications skills
  • BS in CS/CE or equivalent technical degree preferred

The Team

Reporting to Jim Walker - Vice President, Product Marketing

Our Benefits

  • 100% health insurance coverage (for you & your dependents!)
  • Paid parental leave (with baby bucks)
  • Flex Fridays
  • Flexible time off & flexible hours
  • Education reimbursement
  • Relocation support

Cockroach Labs is proud to be an Equal Opportunity Employer building a diverse & inclusive workforce. If you need additional accommodations to feel comfortable during your interview process, please email us at

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