Welcome to TheFork! We're on a mission to bring people together, feed the human spirit & champion restaurant culture because we strongly believe the best things in life happen around the table, & we want you to experience those unforgettable moments.  

Founded in 2007 & present in 12 countries, we are the leading restaurant booking platform across Europe, & offer the broadest community of diners access to thousands of incredible restaurants. How do we make this happen? Through our exceptional lineup of products: 

TheFork App: our free restaurant discovery & booking app that helps you find your next table with ease 

TheFork Manager: our innovative software tool that digitises restaurant operations & helps restaurateurs manage their bookings & increase their revenue 

TheFork PAY & TheFork Gift Card: quick & easy ways to pay directly from TheFork app, making the payment process a piece of cake.

We have offices all over Europe, boasting a fully international team from all over the world. We are all foodies at heart, & work together in a flexible, multicultural & positive environment which provides everyone with space to grow, both professionally & personally.

Looking for a strong B2B marketer that will support us to scale our acquisition efforts, maximize our retention rate, & build a strong brand within the restaurant industry. You will drive a consistent experience across all touch points for our restaurant partners, both our prospects & our clients. Your role will be transversal & you will be working with local & central marketing teams & our local sales teams on a daily basis.

Main Responsibilities:

• Be the owner of the B2B marketing Plan. You will be responsible for defining the holistic B2B marketing plan, coordinating the activities within it & proactively liaising with the French Sales team & Marketing functions.
• Monitor closely the efficiency of each marketing activity & suggest optimizations to our lead generation efforts in conjunction with the Central Sales team & Local Sales teams.
• Performance marketing: in coordination with Central teams, adapt SEA campaigns to local needs, monitor efficiency & implement optimizations when needed. Explore & test other paid channels.
• Brand content: Define our content marketing approach to support our acquisition & retention aims, create the content required & orchestrate its implementation during the year. Coordinate, maintain & publish content on our B2B Blog & social pages together with the local brand team.
• NPS: Own & grow customer satisfaction (NPS) by identifying drivers of satisfaction & irritants through the NPS of restaurants & follow up to take actions to improve French B2B NPS.
• Communications: Ensure all of our B2B communications are aligned with our brand strategy, guidelines & ambition. Collaborate with our central & local communication teams to develop & realize public & industry relation campaigns. Collaborate & support the Industry Relation team on B2B events.
• CRM: Suggest & align with Central CRM teams France on CRM strategies & monthly plans in order to develop partner restaurants advocacy & build attractiveness of our solutions to our prospects.
• Benchmark: Remain abreast of the competitive landscape through insightful benchmarks to identify key opportunities for differentiation.

Main qualifications

• French native & intermediate level of English
• Around 5-6 years of experience in a B2B marketing role. An experience in a Saas company is a plus.
• You are organized, results-driven, & are able to prioritize in a changing environment
• You have excellent communication skills & are able to demonstrate assertiveness to communicate effectively with various stakeholders
• You have some knowledge in one of these tools is a plus: Google Analytics, Drupal, Hubspot, Pardot, Google Ads

What we offer you  

An awesome team (not everybody like our jokes, but we try our best) 

A Permanent contract (that can be useful in life) 

Flexible working environment (2 days home office per week) 

Complementary time off to spend with your loved ones 

Competitive fixed salary, bonus & equity (yes, equity!) 

Lunch vouchers available for each working day (because yes, we like to try our best restaurants)  

International teams - More than 30 nationalities & 16 offices worldwide 

Highly inclusive working environment 

Lifestyle benefits that can be used to reimburse physical, leisure activities, family support, travel etc 

Continuous learning & development programs 

Financial benefits in the events of a birth, adoption, pacs, or wedding  

Free access to the Calm app  

Housing assistance plan to help find accommodations, or with repairs for your home 

72% of health insurance fully covered by the company 

Life Insurance & Disability at no cost to the employee  

Amazing offices with dining, coffee point on each floor, & leisure area    

Team building events (we love karaoke. A lot. A lot.)

We believe that we are better together, & at TheFork we welcome you for who you are. Our workplace is for everyone, as is our people powered platform. At TheFork, we want you to bring us your unique perspective & experiences, so we can collectively keep disrupting the restaurant industry & go from good to great.

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