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WEBTOON Entertainment is a leading global entertainment company & home to some of the world's largest storytelling platforms. As the global leader & pioneer of the mobile webcomic format, WEBTOON Entertainment has transformed comics & visual storytelling for fans & creators.
With its CANVAS UGC platform empowering anyone to become a creator, & a growing roster of superstar WEBTOON Originals creators & series, WEBTOON Entertainment's passionate fandoms are the new face of pop culture. WEBTOON Entertainment adaptations are available on Netflix, Prime Video, Crunchyroll, & other screens around the world, & the company's content partners include Discord, HYBE & DC Comics, among many others.
WEBTOON is seeking a hands-on Campaign Manager, Lifecycle Marketing to execute & optimize CRM campaigns that deepen user engagement across the customer journey-from onboarding through long-term retention. This role will own day-to-day CRM execution across email, push notifications, in-app messaging, & SMS, partnering closely with Product to translate roadmap priorities & in-app experiences into high-performing lifecycle programs.
The ideal candidate is a detail-oriented, data-driven marketer with experience building & running lifecycle/CRM campaigns in digital media, publishing, or subscription-based businesses. You'll work cross-functionally to deliver targeted, personalized experiences that drive content consumption, increase repeat usage, & strengthen loyalty within WEBTOON's community.
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