Location: Remote within the US - North America
Reporting Into: VP, Demand Generation
Compensation: $90,000-$120,000 base salary, based on qualifications & experience.
About Ceros
At Ceros, we believe that creating powerful digital experiences is essential for helping organizations tell their stories & differentiate their brands. In a world where buyers are inundated with endless digital noise, its critical for brands to deliver experiences that inspire, educate, & make a lasting impact on the audiences that matter most.
Our no-code content creation platform empowers businesses to transform the buying journey with rich, interactive experiences that capture the attention of buyers & drive enduring business outcomes. The platform makes it faster, easier, & more cost-effective to create premium digital experiences, allowing businesses to scale it across their go-to-market programs.
Today, Ceros powers some of the most engaging experiences on the web. In 2023 alone, interactive content created with Ceros from websites to landing pages & pitch decks to case studies was viewed more than half a billion times, with over 3 million comments added using MarkUp, our visual collaboration tool.
Working at Ceros means making an impact at scale. Our products & services are beloved by over 500,000 users & leveraged by leading brands including Workday, Colliers, Getty, McKesson, & McKinsey. Ceros is backed by top-tier investors, including Sumeru Equity Partners, Grotech Ventures, Greycroft, & Starvest Partners.
The Role
The Performance Marketing Manager will play a crucial role within our marketing team, optimizing media plans, thoughtfully budgeting across channels, & ensuring continuous optimization for maximum program efficiency.
The Performance Marketing Manager is an integral member of the Demand Generation team. You'll work cross functionally with campaign owners, brand marketers, sales development, & leadership to test, execute, report, & optimize programs. We're looking for a person with a test-and-learn mindset who draws insights from data & develops it into testable action plans.
Key Responsibilities:
- Lead paid media campaigns for our demand generation strategies, driving growth for our new business & expansion teams.
- Manage & optimize paid media plans for demand generation campaigns.
- Collaborate with the demand generation team to ensure alignment with marketing objectives & spend efficiency.
- Leverage best-in-class marketing tech stack to drive precise targeting & scoring.
- Manage & optimize campaign budgeting to ensure efficiency of spend.
- Analyze & report on performance metrics, driving data-informed decisions to improve marketing strategies.
- Coordinate closely with other teams to ensure coherent & consistent messaging across all marketing channels.
Practical stuff we anticipate you having
- A minimum of 5 years' experience in similar roles, preferably within a B2B technology organizations looking to scale.
- Demonstrated proactive approach to testing new channels & formats - this person will be expected to stay up to date on the latest ad trends within our channels.
- Proven track record finding creative ways to retarget accounts based using martech stack & internal data.
- Ability to build & execute cross-platform campaigns for different audience segments.
- Genuine curiosity to understand B2B software marketing buying journey.
- Expertise in account-based marketing methodologies & tools.
- Proven track record of driving growth & optimizing spend efficiency.
- Strong analytical skills, with an emphasis on data-driven decision-making.
- In-depth knowledge of performance marketing KPIs & ability to track & report on campaign performance.
What we're looking for from the heart:
- A genuine passion for performance marketing & growth.
- Exceptional communication & collaboration skills.
- Ability to work autonomously & make crucial decisions.
- Proactive communication style.
- Desire to stay updated with the latest trends in performance marketing.
- Team-oriented approach with a dedication to company growth & success.
Key Things to Know:
- This is a full-time position.
- This is a remote-first role.
Benefits:
Global remote-first organization
Stock options
Premium health insurance
401K matching
Paid parental leave after a year of employment: 16 weeks for primary caregivers, 4 weeks for secondary caregivers
Flexible vacation days
Paid Sick days
Stipend for your home office setup
Excellent gear (Macbook Air, external monitor, etc.)
Stipend towards experiences in which Cerosians can collaborate, educate, & create social connections with one another
Unlimited access to co-working spaces around the globe
Please be aware of fraudulent job offers. Ceros will never request payment, banking details, or sensitive personal information during the hiring process. All official communication will come from a @ceros.com domain or from our Greenhouse email account. If you receive a suspicious message, do not respond & report it to jobscams@ceros.com. This email address is intended solely for reporting suspicious activity. Job applications sent to this address will not be reviewed.
At Ceros, we are deeply committed to the recruitment, retention, & growth of diverse talent; uniting people from unique backgrounds in our shared passion for unlocking creativity through technology.
As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, veteran status, parental status, gender identity or expression, transgender status, sexual orientation, national origin, age, disability or genetic information. We respect the laws enforced by the EEOC & are dedicated to going above & beyond in fostering diversity across our company
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