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Analyzing growing platform of OTT, how will it change the way audiences targeted, what will subscription rates & data look like.
Wednesday, May 24, 2017 at 08:00 AM    Cost: $60
Frankfurt Kurnit, 488 Madison Ave
 
     
 
 
              

              
 
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We're pleased to invite you to join Industry Index & PluggedIn BD for our next Roundtable Discussion, OTT & Audience Targeting for Video, on May 24, 2017 -8am - 8:30am: precursornetworking & coffee,8:30am - 10am: roundtable discussion.

OTT continues on its upward trajectory - eMarketer reports that by 2019 there will be 199.6 million users streaming videos on both apps & websites that bypass traditional distribution. Join us, senior agency executives, tech vendors, & brands as we analyze the growing platform of OTT: What does it mean for the industry? How will it change the way audiences are targeted? What will subscription rates & data look like? Will brand competition increase, or will a few brands continue to monopolize the space? What are the meaningful metrics to evaluate OTT efficacy, & its growing popularity?

We're excited to have you join the conversation.

Start generating your thoughts - follow us on LinkedIn & use #MadTechRoundtable on Twitter.

 
 
 
 
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