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With Joshua Lowcock (CDO, UM Worldwide), Jessica Richards (MD North America, Socialyse), Steve Rubel (Chief Content Strategist, Edelman), Nick Martis (SVP, Saatchi & Saatchi NY), Tod Loofbourrow (CEO, ViralGains).
Tuesday, August 15, 2017 at 06:00 PM    Cost: Absolutely Free
Public Hotel, 215 Chrystie St

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We're experiencing a remarkable shift in video right now. It's a departure from vanity metrics & irrelevant, general content that fails to create authentic connections with consumers. Instead, marketers are turning to video to create video journeys that engage customers throughout the entire buyer journey - from awareness to purchase - & drive tangible business results. Join us to meet leaders at the intersection of content, PR, social & advertising, & hear how others navigate this transformation. Whether you're a media planner, CMO, strategist, or content marketer, you'll walk away energized from New York.

Scheduled speakers are: Joshua Lowcock, EVP, Chief Digital Officer, UM Worldwide; Nick Miaritis, SVP, Regional Business Director, Saatchi & Saatchi; Jessica Richards, EVP, Managing Director, North America, Socialyse; Steve Rubel, Chief Content Strategist, Edelman; & Tod Loofbourrow, CEO, ViralGains.
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