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EVENT DETAILS |
Join us for a live webcast on Tuesday, May 24th, 2016 @ 1:00 PM EDT / 10:00 AM PDT
Are you confident in your organizations ability to identify the right type of people on social? How do you make sure influencers are authentic while still expanding your reach to new or hard to connect with audiences?
Join Jort Possel, Head of Global Social Media at Accenture, and Peter Margulies, GM at betaworks and Scale Model, for a discussion on what social influence really means for your brand in 2016.
Hosted by Gilad Lotan, Chief Data Scientist at betaworks and leading researcher on the topic of social data.
In this 60-minute discussion youll learn:
Why all influencers are not created equal
The importance of being authentic on social
How to connect with the people who matter most
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