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EVENT DETAILS |
Back in the day, journalists focused on finding & telling great stories. It was someone else's job - say, the marketing or circulation department - to figure out how to reach & build the audience for the journalists' work. No more. Join the Medill Club of NYC on Wednesday, March 21, for a panel discussion on the secrets of effective audience development & the challenges of grabbing attention in the age of media overload. The conversation, moderated by Medill professor & director of digital innovation Rich Gordon, will feature:
Meena Thiruvengadam - global head of audience engagement, Bloomberg
Jordan Schultz - head of marketing & audience, Atlas Obscura
Amy Vernon - VP, community for Rivetz, a blockchain cybersecurity startup
Please join us at 6:30 P.M. for light appetizers, wine, beer, & networking at Club Quarters, Grand Central. The discussion will begin at 7 P.M.
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